Modern Treasury
Field Marketing Manager
Modern Treasury, New York, NY, United States
OVERVIEW
We're looking for a Field Marketing Manager to join our Growth marketing team. You will build the strategy, execution and operations for field events and marketing partnering with our sales and partnerships teams to build pipeline and hit quarterly and annual targets.
In this role, you will plan and host in-person and virtual events to create net-new sales opportunities, accelerate existing sales opportunities, and deepen our existing bank partnerships and customer relationships. You will conceptualize, build and execute integrated field campaigns.
You will also manage all aspects of event coordination including: strategy, materials, messaging, signage, swag, contract negotiation, vendor relations, staffing and other logistics.
We are looking for a marketer with a focus on optimizing in-person and virtual events to drive ROI, with a test, learn and iterate attitude. You are an individual with a mix of creative and analytical energy; you have experience running both corporate and field event programs, often managing several events consecutively, and you have the ability to balance a range of logistics. The ideal candidate will have experience with full campaign life-cycle project management: demand generation, sales enablement, partner enablement, content, lead management and analytics.
REQUIREMENTS
Modern Treasury is the operating system for money movement. Our payment operations platform combines a suite of APIs and dashboards to help companies unlock new payments revenue, strengthen customer experiences, and drive efficiency through their business. Our end-to-end platform moves enterprises forward with faster payments, efficient workflows, full data visibility, and seamless bank integrations.
WEEK BY WEEK
During your first week you will:
Modern Treasury is committed to equal employment opportunity and does not discriminate in any employment opportunities or practices based on an individual's race, color, creed, gender (including gender identity and gender expression), religion (all aspects of religious beliefs, observance or practice, including religious dress or grooming practices), marital status, registered domestic partner status, age, national origin or ancestry (including language use restrictions and possession of a driver's license issued under California Vehicle Code section 12801.9), natural hair, physical or mental disability, political affiliation, medical condition (including cancer or a record or history of cancer, and genetic characteristics), sex (including pregnancy, childbirth, breastfeeding or related medical condition), genetic information, sexual orientation, military and veteran status or any other consideration made unlawful by federal, state, or local laws. It also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics.
Modern Treasury participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
We're looking for a Field Marketing Manager to join our Growth marketing team. You will build the strategy, execution and operations for field events and marketing partnering with our sales and partnerships teams to build pipeline and hit quarterly and annual targets.
In this role, you will plan and host in-person and virtual events to create net-new sales opportunities, accelerate existing sales opportunities, and deepen our existing bank partnerships and customer relationships. You will conceptualize, build and execute integrated field campaigns.
You will also manage all aspects of event coordination including: strategy, materials, messaging, signage, swag, contract negotiation, vendor relations, staffing and other logistics.
We are looking for a marketer with a focus on optimizing in-person and virtual events to drive ROI, with a test, learn and iterate attitude. You are an individual with a mix of creative and analytical energy; you have experience running both corporate and field event programs, often managing several events consecutively, and you have the ability to balance a range of logistics. The ideal candidate will have experience with full campaign life-cycle project management: demand generation, sales enablement, partner enablement, content, lead management and analytics.
REQUIREMENTS
- 7+ years experience working in field marketing or similar with a demonstrable experience improving ROI of events and field activities
- Demonstrated ability to quickly learn and experiment on new channels from prioritization through execution and reporting
- BS / BA Required
Modern Treasury is the operating system for money movement. Our payment operations platform combines a suite of APIs and dashboards to help companies unlock new payments revenue, strengthen customer experiences, and drive efficiency through their business. Our end-to-end platform moves enterprises forward with faster payments, efficient workflows, full data visibility, and seamless bank integrations.
WEEK BY WEEK
During your first week you will:
- Onboard with our team
- Develop an understanding of our customers and user types
- Read our favorite industry primers
- Build an understanding of our brand positioning, sales process, customer stories and programs that are on-brand for Modern Treasury
- Review Modern Treasury's events record and backlog
- Take full ownership over execution and project management of field activities
- Work with revenue operations to develop tooling and analytical framework to measure performance and track your first events
- Join prospect and customer conversations to better understand our buyer personas and product-market fit
- Become entrenched with sales team to create a collaborative environment across the functions
- Assess and advocate for resources that will enable us to accelerate, measure, and scale efforts
- Present on your initial optimization analysis to the GTM leadership team with quantified metrics on impact
- Lead field initiatives across channels
- Help to develop Growth team working norms (e.g., webinar production efforts, live-events, one-to-one and one-to-few campaign efforts)
Modern Treasury is committed to equal employment opportunity and does not discriminate in any employment opportunities or practices based on an individual's race, color, creed, gender (including gender identity and gender expression), religion (all aspects of religious beliefs, observance or practice, including religious dress or grooming practices), marital status, registered domestic partner status, age, national origin or ancestry (including language use restrictions and possession of a driver's license issued under California Vehicle Code section 12801.9), natural hair, physical or mental disability, political affiliation, medical condition (including cancer or a record or history of cancer, and genetic characteristics), sex (including pregnancy, childbirth, breastfeeding or related medical condition), genetic information, sexual orientation, military and veteran status or any other consideration made unlawful by federal, state, or local laws. It also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics.
Modern Treasury participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.