Senior Specialist, Communication Production Job at Expedia Group in Austin

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.

Why Join Us?

To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.

We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. Were building a more open world. Join us.

Introduction to team

Our Marketing division is committed to establishing enduring connections with both travelers and partners. We aim to foster a deep sense of trust and affinity for our brands, achieved through creative excellence and innovative marketing strategies.

Senior Specialist, Communication Production

Are you a Salesforce Marketing Cloud Email Developer who conceptualizes, recommends, codes and documents email solutions to deliver large-scale marketing programs?

Expedia Group is looking for a talented developer who is passionate about leveraging automation, dynamic content, data-driven segmentation and other Salesforce Marketing Cloud (SFMC) capabilities to maximize traveler engagement and loyalty within our global customer base that spans across multiple brands, channels, and 100+ locales. This role will require the extensive use of SFMCs proprietary scripting language, AMP script, automation and database tools to execute campaigns.

GTM (go to market) is a team within Expedia's CRM production group that supports the launches of new products and features, as well as the expansion of our Loyalty program, OneKey, to new markets around the world. Working with product and tech, the localization team, creative, and various other stakeholders throughout EG, the GTM team brings these ideas to life by building and deploying all communications related to these initiatives.

The Production Senior Specialist sits on the GTM team within the CRM production group, which roles up to the TeAL team (traveler engagement and loyalty). This role will use their Salesforce Marketing Cloud experience to advise on implementation best practices, build segments out of the data cloud, code highly dynamic templates, and build journeys that support the launch of new initiatives for our three main brands: Hotels.com, Expedia, and VRBO.

In this role, you will:

• Help key partners solve business problems by delivering highly complex solutions that orchestrate or automate hundreds of communications across multiple Business Units (BUs)
• Interpret business requirements and consult about email implementation strategies
• Develop highly dynamic and mobile-responsive emails as well as push notifications
• Build and test email templates that meet requirements, follow production best practices while adhering to QA guidelines
• Develop scalable solutions and own the implementation of the project, continually assessing and communicating risks, progress, and upcoming level-of-effort
• Act as a technical leader on the Production team, mentoring, coaching, and helping others grow
• Review code written by peers and provide feedback on errors/issues discovered during QA & UAT

Experience and qualifications:

• Bachelor's Degree in a related field; or equivalent related professional experience
• At least 3 years of experience in consulting in email best practices, including design, build, deliverability, data driven emails, etc.
• Experience in large scale email campaign migrations to Salesforce Marketing Cloud
• Experience with AMPscript, including basic personalization strings, conditionals, lookups, loops, parsing XML and/or JSON payloads
• In-depth experience creating complex, dynamic email implementation solutions
• Experience building emails in Content Builder drag-and-drop, as well as Advanced and Interactive content blocks, including dynamic and enhanced dynamic, email form, etc.

The total cash range for this position in Seattle is $82,500.00 to $115,500.00. Employees in this role have the potential to increase their pay up to $132,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

The total cash range for this position in Austin is $82,500.00 to $115,500.00. Employees in this role have the potential to increase their pay up to $132,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

Starting pay for this role will vary based on multiple factors, including location, available budget, and an individuals knowledge, skills, and experience. Pay ranges may be modified in the future.

Accommodation requests

If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.

We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.

Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises. 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Groups Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless youre confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.