LAFCU
LAFCU is hiring: Digital & Graphic Designer in Lansing
LAFCU, Lansing, MI, United States, 48917
Description
Create visual concepts and images including 2-D and 3-D video/storytelling that convey a persuasive message to
the consumer or member that leads to membership acquisition, increase in products and services per member,
brand awareness, and product and service awareness. Run A/B testing that leads to increase campaign
engagement, video production for educational tutorials and community events. Hybrid work available with the majority in office.
Requirements
Create visual concepts and images including 2-D and 3-D video/storytelling that convey a persuasive message to
the consumer or member that leads to membership acquisition, increase in products and services per member,
brand awareness, and product and service awareness. Run A/B testing that leads to increase campaign
engagement, video production for educational tutorials and community events. Hybrid work available with the majority in office.
Requirements
- Conceptualize and produce designs for print, video production, and digital designs across all
multimedia; including performing usability or campaign engagement test. - Assists with creative briefs and strategies.
- Assist with analytics.
- Adheres to the corporate brand standard guidelines.
- Assists in planning and implementing the Credit Union's participation in community sponsored events.
- Performs other job related duties as assigned.
- To carry out assigned responsibilities with minimum number of errors according to established department
standards. - To achieve the Credit Union's planned market share, assets, loans, and other product/service objectives.
- To assist department, provide recommendations to management, based on current research data, regarding
market strategies and directions the credit union should take. - To deliver planned results within budget.
- To meet the Credit Union's growth objective with respect to new sponsor groups.
- To assure communications are accurate, timely and within budget guidelines.
- To provide informed, prompt, professional and accurate service and support to all members and associates
- To maintain a dependable record of attendance and timeliness.
- Knowledge and Skills: Experience Three years to five years of similar or related experience; proven proficiency in Adobe
InDesign and Photoshop Education (1) A bachelor's degree, or (2) achievement of formal certifications recognized in the
industry as equivalent to a bachelor's degree (e.g. information technology certifications in
lieu of a degree).