EngineeringUK is hiring: Senior Manager, Social & Influencer Analytics in Austin

Senior Manager, Social & Influencer Analytics Employer: Expedia Group Location: Austin, Texas, United States Salary: USD 155,000.00 - 217,000.00; USD 248,000.00 Closing date: 27 Dec 2024 Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup, and career development resources. Introduction to team: The Global Communications team builds brand awareness and trust through earned media, impactful events, thought leadership, social community engagement, capitalizing on trends, and tapping into celebrities and influencers. The Senior Manager, Social & Influencer Analytics sits on the cross-functional communications & operations team. In this role you will: Define, maintain and optimize the global social media and influencer measurement frameworks for social media and influencer programs across B2C, B2B and corporate channels. Lead the generation and delivery of reporting ensuring consistency across brands and global markets. Tell stories through data demonstrating the ability to go beyond superficial data points to drive meaning. Build simple and powerful data visualizations. Oversee social listening efforts to identify trends, inform communication strategies and understand campaign performance. Work cross-functionally with other analytics teams to deliver reports and actionable insights. Coach and mentor junior team members, instilling a test and learn culture. Act as primary contact for social media and influencer analytics tools. Experience and qualifications: 6+ years of experience in social media and influencer marketing analytics. Extensive experience with tools such as Excel and Tableau. Deep knowledge of core social channels: Instagram, TikTok, Facebook, Pinterest, LinkedIn, and X. Strong expertise in social metrics in the owned, earned and paid space. Strong grasp of influencer marketing and content creators. Experience with social media and influencer CMS and analytics tools. Excellent written and verbal communication skills. Ability to think critically and problem-solve. Ability to handle fast-paced environments with quick-turn timelines. Ability to tell a compelling story using data. Ability to partner with teams to solve complex business problems. Strong attention to detail with excellent time management skills. Collaborative mindset and ability to work effectively within a team. Experience supporting multiple global markets. The total cash range for this position in Austin is $155,000.00 to $217,000.00, with the potential to increase pay up to $248,000.00 based on performance. Accommodation requests If you need assistance with any part of the application or recruiting process due to a disability, please reach out to our Recruiting Accommodations Team. Expedia Group is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. #J-18808-Ljbffr