ACL Digital is hiring: Marketing Consultant in Cedar Rapids

Title: Marketing Consultant

Location: Iowa, Cedar Rapids (hybrid: 3x/week Onsite)

Duration: 12 Months

Description:

• Marketing Consultant provides marketing and communication expertise, participates in the content planning process, and focuses on creating advertising, email, website, and social media content.
• This position delivers effectively under tight deadlines to engage and nurture prospects and audiences.
• This role will support strategic goals and priorities and will proactively partner with cross-functional teams to plan and create audience-facing content at vertical and campaign levels from traditional to digital deliverables.

Primary Accountabilities

• Develops and brings to life ideas for creative marketing campaigns.
• Assists in marketing activities by demonstrating expertise in various areas, e.g., content development and optimization, advertising, and event planning.
• Collaborates with marketing and other Marketing and Communications team members to coordinate brand awareness and marketing efforts.
• Plans and executes initiatives to reach the target audience through appropriate channels.
• Assists in analyzing marketing data e.g., campaign results, conversion rates, and traffic to help shape future marketing strategies.
• Responsible for execution of tactics within marketing plans as assigned.
• Manages marketing campaigns from concept through completion, including measuring and reporting results.
• Assists in researching market trends, customer behavior, and competitor activity to inform growth opportunities for new or current product or service offerings.