Chapter Aesthetic Studio
Media Director - Meta and Google Ads
Chapter Aesthetic Studio, Chicago, Illinois, United States, 60290
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Chapter Aesthetic Studio is a rapidly growing medical aesthetics brand, offering state-of-the-art, non-surgical skin care and body rejuvenation treatments. We exist to empower people to write their own story on beauty because we believe beauty belongs to everybody. By joining our team of experienced nurses and aesthetic specialists who provide personalized care and incredible service, you will help people feel good about where they are on life's journey so they can be who they were meant to be.
We are a fast-paced, innovative, and high-performing company. Our goal is to spark joy for everyone: guests, each other, and the communities we live, work, and play in. We are looking for a team player who is highly motivated, energetic, and hungry for growth.
Job Summary
We are looking for a highly skilled and strategic Media Director to oversee our Meta and Google advertising campaigns for the Chapter Aesthetic Studios brand. This role requires a visionary leader with a strong analytical mindset and a proven track record of driving performance and brand growth through paid media. You will be responsible for developing, implementing, and optimizing campaigns on Meta and Google platforms, ensuring they align with our business goals, and reporting on their impact.
Key Responsibilities
Develop and implement a comprehensive media strategy across Meta and Google that aligns with overall marketing and business objectives.
Identify key performance metrics and benchmarks for each campaign, ensuring continuous improvement and scaling of successful initiatives.
Plan and execute targeted campaigns focused on brand awareness, lead generation, customer acquisition, and retention.
Oversee end-to-end campaign management, including budget allocation, audience segmentation, creative asset coordination, and bid management.
Analyze real-time campaign performance data and make adjustments to maximize return on ad spend (ROAS) and meet key performance indicators (KPIs).
Lead and collaborate with cross-functional teams to ensure campaigns are aligned with overall brand messaging and business objectives.
Monitor and report on campaign performance, generating insights that inform future strategy and media investments.
Stay updated on the latest digital advertising trends, algorithm changes, and best practices on Meta and Google platforms.
Identify and implement innovative strategies to stay competitive and reach new audiences effectively.
Qualifications
Education: Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field (Master's preferred).
7+ years of experience in digital media planning and buying, with at least 3 years focused on Meta and Google advertising.
Proven track record of managing high-budget, complex campaigns with demonstrable results in improving ROI and achieving business goals.
Proficiency in Meta Business Suite, Google Ads, Google Analytics, and other ad tech tools.
Strong analytical skills with the ability to interpret data, generate insights, and optimize campaigns.
Excellent communication and presentation skills.
Ability to manage multiple projects in a fast-paced environment with attention to detail and deadlines.
Benefits
Competitive salary and performance-based bonuses
Comprehensive health, dental, and vision insurance
401(k) with company matching
Paid time off and holiday schedule
Opportunities for professional development and growth
Hybrid work model with flexible hours
Salary: $160,000 - $180,000 + bonus opportunity.
If you are an applicant residing in California. Please view our privacy policy here:
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We are a fast-paced, innovative, and high-performing company. Our goal is to spark joy for everyone: guests, each other, and the communities we live, work, and play in. We are looking for a team player who is highly motivated, energetic, and hungry for growth.
Job Summary
We are looking for a highly skilled and strategic Media Director to oversee our Meta and Google advertising campaigns for the Chapter Aesthetic Studios brand. This role requires a visionary leader with a strong analytical mindset and a proven track record of driving performance and brand growth through paid media. You will be responsible for developing, implementing, and optimizing campaigns on Meta and Google platforms, ensuring they align with our business goals, and reporting on their impact.
Key Responsibilities
Develop and implement a comprehensive media strategy across Meta and Google that aligns with overall marketing and business objectives.
Identify key performance metrics and benchmarks for each campaign, ensuring continuous improvement and scaling of successful initiatives.
Plan and execute targeted campaigns focused on brand awareness, lead generation, customer acquisition, and retention.
Oversee end-to-end campaign management, including budget allocation, audience segmentation, creative asset coordination, and bid management.
Analyze real-time campaign performance data and make adjustments to maximize return on ad spend (ROAS) and meet key performance indicators (KPIs).
Lead and collaborate with cross-functional teams to ensure campaigns are aligned with overall brand messaging and business objectives.
Monitor and report on campaign performance, generating insights that inform future strategy and media investments.
Stay updated on the latest digital advertising trends, algorithm changes, and best practices on Meta and Google platforms.
Identify and implement innovative strategies to stay competitive and reach new audiences effectively.
Qualifications
Education: Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field (Master's preferred).
7+ years of experience in digital media planning and buying, with at least 3 years focused on Meta and Google advertising.
Proven track record of managing high-budget, complex campaigns with demonstrable results in improving ROI and achieving business goals.
Proficiency in Meta Business Suite, Google Ads, Google Analytics, and other ad tech tools.
Strong analytical skills with the ability to interpret data, generate insights, and optimize campaigns.
Excellent communication and presentation skills.
Ability to manage multiple projects in a fast-paced environment with attention to detail and deadlines.
Benefits
Competitive salary and performance-based bonuses
Comprehensive health, dental, and vision insurance
401(k) with company matching
Paid time off and holiday schedule
Opportunities for professional development and growth
Hybrid work model with flexible hours
Salary: $160,000 - $180,000 + bonus opportunity.
If you are an applicant residing in California. Please view our privacy policy here:
#J-18808-Ljbffr