clevelcrossing.com - Jobboard
Vice President Performance Marketing u0026 Media- RealSure- Remote
clevelcrossing.com - Jobboard, New York, New York, us, 10261
Vice President Performance Marketing & Media - RealSure - Remote
You can get further details about the nature of this opening, and what is expected from applicants, by reading the below. Location:
New York City, NY, United States
Posted on:
Oct 26, 2021
About Us:
RealSure is a new way for everyday people to gain access to the financial rewards of home ownership, by making the buying and selling process more enjoyable, certain and consumer-centric. We are a fast-growing venture that is laser focused on building a real estate platform that will be the great equalizer, giving the average person a way to compete and win in a housing market that is increasingly skewed toward cash buyers and institutional investors.
Key Responsibilities:
Lead the development and execution of the paid media strategy while owning the media plan execution and optimizations in conjunction with agency partners. Meet or exceed KPIs and targets across the full funnel (visits, conversion, revenue, recall, CAC, LTV).
Lead the process to measure marketing spend efficiency using advanced media mix modeling and/or multi-touch attribution.
Establish a test and learn culture within RealSure. Collaborate with product and revenue teams to improve conversion rates and ensure a positive digital customer experience.
Cultivate strong relationships with key vendor partners and identify new technology and opportunities.
Act as an industry thought leader, bringing new and emerging ideas and capabilities to the team.
Develop a fast-moving, engaged, and high-performing internal marketing team.
Gather actionable insights and data through holistic research plans.
Own brand measurement and reporting across the company.
What you bring:
Bachelor’s Degree in Business, Advertising, or Marketing required.
Minimum of 10 years of experience managing large multi-million dollar budgets.
Ability to act as a strategic thought leader and manage both an internal team and agency partners.
Exceptional understanding of all aspects of digital marketing and analytics.
Strong executive communication and presentation skills.
This position can be performed anywhere except Colorado.
#J-18808-Ljbffr Remote working/work at home options are available for this role.
You can get further details about the nature of this opening, and what is expected from applicants, by reading the below. Location:
New York City, NY, United States
Posted on:
Oct 26, 2021
About Us:
RealSure is a new way for everyday people to gain access to the financial rewards of home ownership, by making the buying and selling process more enjoyable, certain and consumer-centric. We are a fast-growing venture that is laser focused on building a real estate platform that will be the great equalizer, giving the average person a way to compete and win in a housing market that is increasingly skewed toward cash buyers and institutional investors.
Key Responsibilities:
Lead the development and execution of the paid media strategy while owning the media plan execution and optimizations in conjunction with agency partners. Meet or exceed KPIs and targets across the full funnel (visits, conversion, revenue, recall, CAC, LTV).
Lead the process to measure marketing spend efficiency using advanced media mix modeling and/or multi-touch attribution.
Establish a test and learn culture within RealSure. Collaborate with product and revenue teams to improve conversion rates and ensure a positive digital customer experience.
Cultivate strong relationships with key vendor partners and identify new technology and opportunities.
Act as an industry thought leader, bringing new and emerging ideas and capabilities to the team.
Develop a fast-moving, engaged, and high-performing internal marketing team.
Gather actionable insights and data through holistic research plans.
Own brand measurement and reporting across the company.
What you bring:
Bachelor’s Degree in Business, Advertising, or Marketing required.
Minimum of 10 years of experience managing large multi-million dollar budgets.
Ability to act as a strategic thought leader and manage both an internal team and agency partners.
Exceptional understanding of all aspects of digital marketing and analytics.
Strong executive communication and presentation skills.
This position can be performed anywhere except Colorado.
#J-18808-Ljbffr Remote working/work at home options are available for this role.