Senior Art Director - Video and Photo Content

Company description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Overview

This role is based in Birmingham, Michigan.

We’re looking for a high-energy content creator who can generate concepts, shoot video and stills and edit like a pro.

You’ll be working with a social media creative team (copywriters/art directors) to create concepts for some of the most iconic automotive brands in the world. You’ll travel several times per month (sometimes on short notice) to capture and create content around the U.S. at live events, in scenic locations and at client headquarters.

You should be well-versed in TikTok and Instagram with a love for experimental shooting techniques, new approaches to filmmaking and making stuff no one’s made before. Behind the lens, you’re just as comfortable shooting with a high-end camera as you are with an iPhone.

Responsibilities

• Work with creative team to develop content concepts for social media

• Act as a Mentor to junior members of the team

• Shoot, produce and edit video content

• Perform clipping, captioning, reframing, reformatting, converting and exporting, color correction/grading and sound mixing

• Manage and organize projects, bins, and media

• Troubleshoot, identify and resolve technical issues

• Shoot still photography and provide basic photo retouching

• Must be a master of specs for social media platforms

• Stay up-to-date on new technologies and recommend them when appropriate

• Work in a fast-paced environment

• Must be able to take direction and work independently.

• Travel several times per month, sometimes with a producer and/or art director/copywriter, sometimes solo. Occasional weekend travel. Qualification Description

• Content Expertise: Proven experience in photography, videography, and editing, with a strong understanding of visual storytelling.

• Platform Savvy: In-depth knowledge of TikTok, Instagram, Facebook, and YouTube content strategies and styles, with a focus on short-form video. You are someone who lives on the For You Page and loves creating content that engages, entertains, and inspires.

• Creative Tools Mastery: Expertise in editing tools (e.g., Adobe Premiere, Final Cut Pro, CapCut) and familiarity with production equipment (e.g., ring lights, tripods, backdrops).

• Visual Mindset: Strong understanding of composition, lighting, angles, and other creative fundamentals.

• Communication Skills: Excellent verbal and written communication skills to clearly articulate creative direction and workflows.

• Fintech Knowledge: Familiarity with fintech products, trends, and consumer behaviors is a plus, enabling content that connects with the client’s audience.

• Time Management: Ability to juggle multiple tasks, meet tight deadlines, and adapt quickly in a fast-paced environment.

• Innovative Spirit: A passion for creating boundary-pushing, trend-setting content that resonates with today’s digital audience.

Qualifications

• Impressive portfolio of work you’ve concepted, shot and edited

• Experience with and deep knowledge of TikTok and Instagram

• Automotive experience and/or knowledge is a plus

• Requirements:

• 3-5+ years of experience working in social marketing in a creator or publishing role for a well-known brand or within an agency, as a guide

• Expert understanding of all major social platforms, their formats and their features - especially TikTok and Instagram

• Proven experience making social-first content and video

• Ability to create post copy that is SEO optimized and will grab people’s attention in the feeds

• Ability to use insights and data to inform content planning, content mix and post timing

• Strong video editing skills including expertise in Adobe Premiere Pro, Final Cut Pro and CapCut

• Strong graphic design skills including expertise in Adobe Creative Suite

Additional information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more

• Monetary assistance and support for Adoption, Surrogacy and Fertility

• Monetary assistance and support for pet adoption

• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance

• Tuition Assistance

• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

• Matching Gifts programs

• Flexible working arrangements

• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $73,500 to $123,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01/31/25.