Chiesi USA

Sr. Manager, Brand Communications, US AIR and CARE

Chiesi USA, Cary, NC, United States

Date: Dec 16, 2024

Department: Corporate Affairs

Job Type: Direct Employee

Team: Public Affairs, Communications & CSR

Contract Type: Permanent

Location:

Cary, NC, US

About us

Based in Parma, Italy, Chiesi is an international research-focused pharmaceuticals and healthcare group with over 85 years’ experience, operating in 30 countries with more than 6,000 employees (Chiesi Group). To achieve its mission of improving people’s quality of life by acting responsibly towards society and the environment, the Group research, develops and markets innovative drugs in its three therapeutic areas: AIR (products and services that promote respiration, from new-born to adult populations), RARE (treatment for patients with rare and ultra-rare diseases) and CAR E (products and services that support special care and consumer-facing self-care).

We are proud to be the largest global pharmaceutical group to be awarded B Corp Certification , a recognition of high social and environmental standards. We are a reliable company that adopts and promotes transparent ethical behavior at all levels.

We are committed to embrace diversity, inclusion and equal opportunities. In fact, we are a global family made up of different cultures, different genders, generations, ethnicities, abilities, sexual identities and many other enriching diversities.

Chiesi USA

Chiesi USA is a specialty pharmaceutical company focused on developing and promoting products for the hospital, adjacent specialty and rare disease markets. We are a B Corp™ and Benefit company awarded Top Employer status for six consecutive years and certified as a Great Place to Work.

At Chiesi, we share an entrepreneurial spirit and act as a force for good, pursuing high social and environmental standards, to ensure the wellbeing of our people, patients, and communities. We offer a work environment where professionals have the opportunity to build a purposeful career focused on helping others while achieving a fulfilling work-life balance, meeting exciting challenges, and engaging in important and rewarding work.

What we offer

Chiesi offers competitive benefits, services, and programs that enrich the personal and professional lives of our employees. Our shared values of passion, innovation, trust and integrity bring out the individual talents and diverse perspectives of each of our colleagues. Our environment encourages each individual to reach his or her full potential and drive outstanding results. We celebrate that “Every one of us is different. Every one of us is Chiesi."

Who we are looking for

Purpose

The Senior Manager, Brand Communications, US AIR and CARE, will take the lead in transforming how the world sees Chiesi’s AIR and CARE portfolios in the United States, by elevating awareness of our legacy, innovations, and critical disease states. This role offers a chance to shine as the primary communication expert on the AIR and CARE Business Unit teams. You will craft and execute bold, creative, and insights-driven communication strategies that set industry standards and drive our business objectives. Shape the narrative around Chiesi’s impact in asthma, COPD, pulmonary arterial hypertension, neonatology, and neurology, with potential for more areas as we grow. Lead our media relations efforts, build strong relationships with journalists, and serve as the authoritative voice for Chiesi’s US AIR and CARE businesses. This is more than a job—it’s an opportunity to make a lasting impact by providing your communications expertise as a strategic input to the way we operate our AIR and CARE business units.

Main Responsibilities

Lead Communications for US AIR and CARE: Serve as the communications lead for US AIR and CARE. Understand Chiesi’s AIR and CARE businesses and represent the communications function on cross-functional brand teams. Provide expert counsel and execution on communications opportunities, initiatives, issues management, and internal communications. Advise AIR and CARE US business units and leaders, ensuring creative proposal development and flawless execution. Manage communications agency partner teams.
Execute the Communications Strategy & Build Future Plans: Execute the 2025 communication strategy for AIR and support planned communications initiatives for CARE. Develop integrated communications strategies for AIR portfolio launches and contribute to integrated brand strategy plans for CARE. Oversee and implement tactical program execution (medical meeting communications, data and milestone announcements, disease awareness initiatives, etc.) with business unit communications agencies, ensuring initiatives are delivered on time and within budget.
Lead Business Unit Communications Content Development: Develop content strategy plans and communications materials for the US AIR and CARE business units in collaboration with cross-functional partners (commercial, medical, R&D, value and access, etc.). Manage the material review process with reviewers.
Manage Media Engagements for the Business Units: Cultivate relationships with journalists and serve as the spokesperson for the AIR/CARE business units in the United States.
Measure Results, Report Impact, and Adapt: Establish and implement measurement frameworks for BU communications initiatives in partnership with integrated BU teams and Corporate Affairs. Report results and recommend adjustments based on progress toward measured outcomes.
Budgetary Management: Manage the brand communications budget and execute tactics within budgetary requirements. Propose and manage financial resources to support programming defined in annual strategy recommendations.

Experience Required

Requirements:

Excellent written and verbal communication, networking, and interpersonal skills; ability to establish, build and enhance relationships of trust with a wide range of stakeholders.
Track record of creative thinking grounded in data and insights to drive measurable results in motivating stakeholders to action and building trust in communities
Experience executing integrated, multistakeholder targeted communication strategy with clearly defined metrics aligned with business needs.
Experience in media relations and knowledge and passion for emerging communications channels and trends.
Experience collecting and applying insights from both qualitative and quantitative assessments.
Demonstrated skills in creative, strategic planning grounded in market insights analysis, program management and execution.
Ability to work collaboratively across all functions and levels of influence both internally and externally.
Demonstrated passion for supporting patients and underserved communities.
Based in or willing to relocate to Cary, NC
Willing and able to travel (approx. 20%), primarily domestically but potentially internationally.

Preferred Qualifications:

5 or more years of agency or in-house pharmaceutical communications experience
Previous pharmaceutical launch brand experience
Understanding of US drug research and development, regulatory, compliance and disclosure guidelines

Education

Required: Bachelor’s degree and 4-6 years of experience working in public relations, communications, journalism, advertising, or marketing.

Preferred: Bachelor’s degree in public relations, journalism, mass communications, public or related fields; advanced degree a plus.

Chiesi USA is an equal opportunity employer committed to hiring a diverse work force at all levels of our business. All qualified applicants receive consideration for employment without regard to race, national origin, age, sex, religion, disability, sexual orientation, marital status, veteran status, gender identity or expression or any other basis protected by local, state or federal law. This policy applies with regard to all aspects of one’s employment, including hiring, transfer, promotion, compensation, eligibility for benefits and termination.

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