WEBULL
WEBULL is hiring: Digital Advertising Analyst in St Petersburg
WEBULL, St Petersburg, FL, United States,
Digital Advertising Analyst
St. Petersburg, Florida
We are looking for a Digital Advertising Analyst to join our dynamic marketing team. This role will be instrumental in driving our digital advertising efforts to acquire new users and engage our existing community. The ideal candidate will have a strong background in digital marketing and analytics, with a knack for leveraging performance data to inform strategies and optimize campaigns across various digital channels.
Key Responsibilities:
• Develop, execute, and optimize digital advertising campaigns across platforms such as Google Ads, Facebook, LinkedIn, Twitter, and more.
• Build digital marketing campaigns from the ground up, ensuring successful execution and optimization.
• Analyze campaign performance data to identify trends, insights, and opportunities for improvement.
• Communicate campaign performance and results to senior management, providing insights and recommendations for future strategies.
• Collaborate with the marketing team to align digital advertising strategies with overall marketing goals and brand messaging.
• Manage advertising budgets and track return on investment (ROI) and key performance indicators (KPIs).
• Conduct A/B testing for ad copy, creative, and landing pages to enhance campaign effectiveness.
• Stay up-to-date with digital advertising trends, tools, and best practices to continuously improve campaign performance.
• Prepare detailed reports on campaign performance and provide actionable insights to stakeholders.
Qualifications:
Webull promotes diversity and provides equal oportunity for all applicants and employees. We are dedicated to building a company that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better our work (and work environment) will be for everyone.
St. Petersburg, Florida
We are looking for a Digital Advertising Analyst to join our dynamic marketing team. This role will be instrumental in driving our digital advertising efforts to acquire new users and engage our existing community. The ideal candidate will have a strong background in digital marketing and analytics, with a knack for leveraging performance data to inform strategies and optimize campaigns across various digital channels.
Key Responsibilities:
• Develop, execute, and optimize digital advertising campaigns across platforms such as Google Ads, Facebook, LinkedIn, Twitter, and more.
• Build digital marketing campaigns from the ground up, ensuring successful execution and optimization.
• Analyze campaign performance data to identify trends, insights, and opportunities for improvement.
• Communicate campaign performance and results to senior management, providing insights and recommendations for future strategies.
• Collaborate with the marketing team to align digital advertising strategies with overall marketing goals and brand messaging.
• Manage advertising budgets and track return on investment (ROI) and key performance indicators (KPIs).
• Conduct A/B testing for ad copy, creative, and landing pages to enhance campaign effectiveness.
• Stay up-to-date with digital advertising trends, tools, and best practices to continuously improve campaign performance.
• Prepare detailed reports on campaign performance and provide actionable insights to stakeholders.
Qualifications:
- Bachelor's degree in Marketing, Business, Analytics, or a related field.
- 2+ years of experience in digital advertising or digital marketing, preferably within the fintech or online trading industry.
- Strong analytical skills and experience with analytics tools (e.g., Google Analytics, Tableau, Adobe Analytics).
- Familiarity with digital advertising platforms (e.g., Google Ads, Facebook Ads Manager) and SEO/SEM principles.
- Excellent communication and collaboration skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Creative thinker with attention to detail and a passion for data-driven decision-making.
- Full Paid Medical & Dental Insurance
- Vision Insurance
- 401k & Commuter Benefits
- Short term disability & Paid Parental Leave
- Fitness Reimbursement Program
- In office events & fun culture events
- 15 days vacation, 2 personal days, 7 sick days
Webull promotes diversity and provides equal oportunity for all applicants and employees. We are dedicated to building a company that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better our work (and work environment) will be for everyone.