Tbwa Chiat/Day Inc is hiring: Senior Editor San Francisco, CA; New York, NY; Sea
Tbwa Chiat/Day Inc, Santa Clara, CA, United States, 95053
San Francisco, CA; New York, NY; Seattle, WA; Sandy, UT; Hamilton, NJ; Santa Clara, CA
The Company You’ll Join
Carta develops purpose-built software that transforms traditional accounting into a powerful growth engine. Carta’s world-class fund administration platform supports nearly 7,000 funds and SPVs, and represents nearly $130B in assets under management in venture capital and private equity.
Trusted by more than 40,000 companies, Carta also helps private businesses in over 160 countries manage their cap tables, valuations, taxes, equity programs, compensation, and more. Together, Carta is setting a new standard as the end-to-end platform for private markets. Our best-in-class solution for fund management seamlessly integrates investor and portfolio company insights via a suite of tools designed ground-up to support the strategic impact of the fund CFO.
At Carta, our employees set out on a mission to unlock the power of equity ownership for more people in more places. We believe that the problems we solve today unlock the opportunities of tomorrow. As a Senior Editor at Carta, your work will help us solve various content problems:
- Strategy: You’ll stay on top of our audience, subject matter, trends, competitive landscape, and company initiatives to contribute creative and strategic content ideas for stories in a variety of formats, including educational blog posts, customer stories, data-driven trend stories, product-related news, and more. You’ll also help us find new ways to tell these stories to different audiences.
- Creation: You’ll collaborate with stakeholders across the team to strategize assignments, work with staff writers and freelancers to create them, and write articles and marketing materials yourself. You’ll partner with the greater team on art and other ways to tell our stories visually.
- Editing: You’ll develop story ideas, guide writers in story approach, and line edit for meaning, style, flow, voice, and our prime directive of helpfulness, incorporating SEO best practices seamlessly rather than being led by them. You’ll copy-edit work edited by other team members.
- Performance: You’ll monitor and report on your works’ performance to goals, exploring ways to change strategy when needed based on your results.
- Efficiency: You’ll manage and communicate your time in order to work on many pieces at once to deadline, and you’ll contribute to workflows and guidelines that help us scale our output.
- Perspective: As needed, you’ll also write pieces that bring insight to topics that matter to Carta’s audiences.
The Team You'll Work With
You’ll be joining our Editorial and Content team. We’re passionate about democratizing equity ownership, increasing access to financial education, bringing valuable insights and data to the venture ecosystem, and spreading the word about Carta. The team sits within the Marketing team. Over 40,000 startups have grown on Carta from issuing equity to their first hires all the way to running their first liquidity event. The marketing team at Carta is the driving force behind getting products to market—and keeping them there. We love connecting users with products and experiences they love.
About You
- Versatile editor-writer with deep experience in multi-channel digital content creation.
- At least 10 years experience as an editor, with at least five years in B2B content marketing including significant SEO and copywriting experience.
- Track record of creating and editing substantial content about the venture capital ecosystem and private equity, including regulatory policy, technology trends, data insights, and product innovation.
Demonstrated skills include:
Editing
- Deep experience in story development and ideation, structural editing, and line editing with writers at all levels of experience.
- Proven ability to make ideas and copy come alive through superior wordsmithing and focus on clarity.
- Experience with data-driven content and working with writers to crystallize key data insights.
SEO writing
- Superb writing and research skills, strong understanding of SEO optimization, and the ability to partner with internal subject-matter experts to produce best-in-class educational content.
Copywriting
- Advanced knack for absorbing and understanding technical product messaging docs, campaign briefs, and other contextual materials to produce compelling and accessible copy in concise word counts.
- Experience in producing content across various formats, including product pages, web copy, sales enablement assets, social media copy, and external-facing presentations and decks.
Cross-functional collaboration
- Demonstrated ability to learn quickly and collaborate effectively with colleagues in a variety of roles, including product marketing, creative, brand, policy, legal, design, and go-to-market.
- Advanced communications and interpersonal skills, and the ability to navigate ambiguity, work toward resolution and clarity, and achieve business alignment.
Project management
- High degree of organizational skills and a track record of mobilizing teams on ambitious and successful projects
- Ability to prioritize incoming requests from other teams and balance them with editorial-led initiatives
Performance measurement
- Understanding of organic marketing metrics, experience using tools to identify and contextualize data and performance insights, and experience reporting out performance data with insights to managers up to the C-suite. This includes traffic, search rankings, and conversion metrics throughout the funnel including organic marketing touchpoints and marketing qualified leads (MQLs)
Carta’s compensation package includes a market competitive salary, equity for all full time roles, exceptional benefits, and, for applicable roles, commissions plans. Our minimum cash compensation (salary + commission if applicable) range for this role is:
- $161,600 - $202,000 in San Francisco, CA and Santa Clara, CA
- $161,600 - $202,000 in New York, NY
- $153,520 - $191,900 in Seattle, WA
Final offers may vary from the amount listed based on geography, candidate experience and expertise, and other factors.
We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, please connect with the talent partner via email.
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