Marketing Coordinator Job at Premier Plastic Surgery Partners LLC in Melbourne

Practice Overview

Clevens Face and Body Specialists

Founded by renowned board-certified facial plastic surgeon Dr. Ross A. Clevens. Clevens Face and Body Specialists is the ultimate destination for surgical and non-surgical enhancements. We offer both cosmetic surgery and insurance-based services. We strive to be the practice of choice our patients trust on their journey to look and feel their Best!

Summary and Reporting Structure:

We are seeking a results-driven and innovative Marketing Coordinator to lead our marketing initiatives at a prestigious plastic surgery practice. The ideal candidate will have a proven track record in healthcare or aesthetic industry marketing, demonstrating strategic thinking, creativity, and a deep understanding of digital and traditional marketing channels. Reporting to Marketing Director, you will play a key role in enhancing the practice's brand visibility, attracting new patients, and fostering loyalty among existing clientele.

If you are a dynamic and experienced marketing professional with a passion for healthcare aesthetics, we invite you to apply for the Marketing Coordinator position at ______ and contribute to the growth and success of our plastic surgery practice.

About Premier:

Premier Plastic Surgery Partners, LLC is a fast-growing national partnership that is comprised of leading board-certified plastic and facial plastic surgeons and aesthetics professionals who deliver exceptional patient experiences. We offer a wide range of surgical and nonsurgical cosmetic procedures combined with high-quality customer service to our patients. For more information, visit us at www.premierpspartners.com.

Responsibilities:

Social Media

• Under the direction of the practice leadership team and Marketing Director, you will cultivate a following on social media platforms and develop content to drive engagement and support Company objectives.
• Craft and schedule regular posts to social media platforms including Facebook, Instagram, Pinterest, Linked In, YouTube, TikTok, and others.
• Plan and produce video content for social channels, including patient testimonials, doctor interactions with patients, Q&A videos with doctors, and filming and/or editing footage of doctors performing surgery in the operating room.
• Build a following on Instagram of users who match specific personas.
• Monitor social media after hours/weekends as needed to provide immediate response to comments and inquiries.

Online Physician Profiles

• Maintain doctor profiles (e.g., on RealSelf.com, HealthGrades, etc.) to ensure all content is accurate and up to date.
• Submit responses to questions (crafted by our doctors) and maintain Before & After photos and video library.

Other Responsibilities

• Assist providers with obtaining testimonials/online reviews from patients.
• Assist with event marketing initiatives, including online and/or live seminars, speaking engagements, and in-office events.
• Assist with production of videos to be used on company website and social media.
• Other duties as assigned.

Qualifications:

• Required:
  1. Bachelor’s Degree in Marketing, Communications, or related field
  2. 2+ years of experience in a professional marketing role with a focus on social media
  3. Demonstrable understanding of social media platforms and how to use each to achieve specific objectives
  4. Proven success developing social media campaigns and initiatives that achieve specific results aligned with business goals
  5. Excellent communication skills and ability to craft creative messaging that drives engagement and delivers a consistent brand experience
  6. Basic digital photography editing skills, including cropping, color balancing, compression, and file management
  7. Basic video production and editing skills, including splicing video footage together, overlaying audio files, and basic special effects
  8. Experience managing a social media calendar and using scheduling software or scheduling features within platforms
  9. Experience with social media analytics to measure and report on results
  10. Strong attention to detail
• Preferred:
  1. Digital Marketing specialization or related certification
  2. Expertise with graphic design using Adobe Creative Suite
  3. Experience as an on-camera “host” who interviews subjects in a “talk-show” format
  4. Prior experience as a consumer or professional within the medical aesthetics industry