Logo
GSD&M

Social Media Manager Job at GSD&M in Austin

GSD&M, Austin, TX, United States, 78716


Social Media Manager / Community ManagerDEPARTMENT: Consumer Engagement GroupREPORTS TO: Social Strategist or Sr. Social Strategist TRAVEL: 0-10%FLSA STATUS: ExemptSUPERVISORY RESPONSIBILITIES: NoPosition FunctionSocial Media Managers are responsible for implementing a brand's social media strategy with supervision. The Social Media Manager works across the fundamentals of social media to support the social team, including monitoring trends/memes, competitive activity, scheduling content, and daily community management. To succeed in this role, you must have a passion for social media and the ability to leverage your deep understanding of the landscape into impactful social content. You must be a team player, clear communicator, with a high attention to detail and always on the lookout for improved and innovative creative solutions. The SMM will be part of the broader social media team within the Consumer Engagement Group. Responsibilities and Essential DutiesAssist in development and execution of ongoing social editorial/content calendarSchedule/post content to a variety of social channels, both natively and via social-media-management toolAssist in development and maintenance of social brand guidelines and social voiceProvide ongoing community management, including day-to-day social engagement and UGC managementMonitor client brand pages for inappropriate content and to ensure alignment with established community guidelinesLook for opportunities to proactively engage with brand-relevant conversations (including UGC, influencers, trending moments, etc.)Monitor competitive activity and develop brand competitive social auditsMonitor social trends to inform social content and engagement opportunitiesLeverage a variety of social media tools and data to optimize content and community effortsAssist in development and review of regular analytics/reporting (in collaboration with analyst)Develop POVs on a range of social topics as neededProvide ongoing maintenance of social team resources (cultural calendar, social specs, best practices)Minimum Qualifications 1-3 years' experience and/or internships Fluent across a variety of social channels as an active and passionate participant Proficient writing and communication skills Strong attention to detail and exceptional organizational skills are a mustPreferred QualificationsWorking knowledge of social-media-management software and monitoring/listening tools is a plusProficient in PowerPoint and/or Keynote and ExcelTechnical understanding and ability to pick up new tools quicklySpanish language proficiency is a plusKey Characteristics for SuccessCommunity: You have the ability to manage internal relationships across a wide variety of disciplines.Restlessness: You are never satisfied with the status quo. You have a relentless desire to learn new things and apply them in your day-to-day work.Curiosity: Naturally curious about the social landscape, new and developing channels, features, and creative techniques to explore, test and implementFreedom & Responsibility: You self-manage your own time according to deadlines and are proactive in managing expectations of your supervisors.