Marketing and Media Manager Job at University of California, Irvine in Irvine

Overview:

Founded in 1965, UC Irvine is a member of the prestigious Association of American Universities and is ranked among the nations top 10 public universities by U.S. News & World Report. The campus has produced five Nobel laureates and is known for its academic achievement, premier research, innovation and anteater mascot. Led by Chancellor Howard Gillman, UC Irvine has more than 36,000 students and offers 224 degree programs. Its located in one of the worlds safest and most economically vibrant communities and is Orange Countys second-largest employer, contributing $7 billion annually to the local economy and $8 billion statewide.

To learn more about UC Irvine, visit www.uci.edu.

Student Housing is a self-funded, large and complex campus department consisting of 6 housing communities and 3 support units, with more than 280 staff employees, 300-400 student employees and an annual operating budget of $120 million. Student Housing provides housing for approximately 9,000 undergraduates, graduate students and their families in over 250 buildings and approximately 3.3 million sq. ft.
Currently, Student Housing houses 51% of UCI's enrolled students (in conjunction with American Campus Communities, UCI's 3rd party housing partner) with a goal of housing 60% as part of the campus Long Range Development Plan. Student Housing also provides maintenance and repair services to student residents.

Responsibilities:

The incumbent provides technical leadership and expertise in marketing, media strategy, and media production, using skills to perform the full range of marketing activities, including developing and implementing promotional strategies, materials and products designed to promote awareness within the campus and to prospective students and the general public. Supports Housing Outreach and Residence Life operations with marketing assets featuring Student Housing facilities and programs. Responsible for developing graphics to support the UCI Housing brand and reputation as a student-focused campus leader, supporting the academic success and well-being of on-campus residents.
Responsible for formulating strategy, developing and implementing marketing policies and protocols, and training Housing staff on their use. The incumbent oversees content development and quality control, including maintaining consistency within brand guidelines. Design and production of compelling photography and videography, and management of Housing social media platforms are central to this role. Strong interpersonal and communication skills are necessary, as this position is highly collaborative and must articulate new concepts and ideas. The position requires the ability to manage and prioritize multiple projects effectively and to collaborate with campus partners to evaluate, strategize and complete communications/creative briefs to begin the process of executing projects. Has a full understanding of industry practices and campus policies and procedures; works independently to manage a wide range of issues, aligning outcomes to department and campus priorities.

Qualifications:

Total Compensation

In addition to the salary range listed below, we offer a wealth of benefits to make working at UCI even more rewarding. These benefits may include medical insurance, sick and vacation time, retirement savings plans, and access to a number of discounts and perks. Please utilize the links listed here to learn more about our compensation practices and benefits.

The expected pay range for this recruitment is $77,000- $84,700 (Annual).


Required:

• Thorough knowledge of Student Housing and the UCI campus, including its achievements, mission, vision, goals, and current initiatives and priorities.
• Thorough knowledge of the campus products and services.
• Thorough analytical and written communication skills.
• Advanced technical knowledge of web and media promotion and production including website design and development, photography and video design and production and social media.
• Thorough knowledge of communication principles, media, and marketing techniques.
• Strong project management skills.
• Strong interpersonal communication and political acumen skills.
• Strong skills in event and media activities management.
• Skill in mentoring less experienced staff.
• Advanced knowledge of applicable campus and policies and state and federal laws pertaining to marketing and advertising issues and concerns and other related policies or laws.
• Advanced knowledge of marketing principles, concepts, techniques and applications relevant to the field of promotion and advertising.
• Advanced skills in developing, designing and implementing creative promotional and advertising strategies.
• Bachelor's degree in related area and / or equivalent experience / training
• 3 5 years marketing strategy and implementation

Conditions of Employment:

The University of California, Irvine (UCI) seeks to provide a safe and healthy environment for the entire UCI community. As part of this commitment, all applicants who accept an offer of employment must comply with the following conditions of employment:

• Background Check and Live Scan
• Legal Right to work in the United States
• Vaccination Policies
• Smoking and Tobacco Policy
• Drug Free Environment

The following additional conditions may apply, some of which are dependent upon business unit or job specific requirements.

• California Child Abuse and Neglect Reporting Act
• E-Verify
• Pre-Placement Health Evaluation

Details of each policy may be reviewed by visiting the following page - https://hr.uci.edu/new-hire/conditions-of-employment.php

Closing Statement:

The University of California, Irvine is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status.

For the University of Californias Affirmative Action Policy please visit: https://policy.ucop.edu/doc/4010393/PPSM-20.

For the University of Californias Anti-Discrimination Policy, please visit: https://policy.ucop.edu/doc/1001004/Anti-Discrimination.

We are committed to attracting and retaining a diverse workforce along with honoring unique experiences, perspectives, and identities. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable, and welcoming.
UCI provides reasonable accommodations for applicants with disabilities upon request. For more information, please contact Human Resources at (949) 824-0500 or eec@uci.edu.