Social Media Strategist & Community Manager Job at Smith Brothers Farms in Kent

Job Description Leverage your social media strategy experience and join an iconic, 100+ year old brand where you can make a huge impact, rub elbows with ownership, enjoy an unbeatable low-cost benefits package, competitive salary, and room to grow your career. This is your chance to shape the online presence of a company deeply rooted in tradition yet eager to embrace the cutting-edge world of digital engagement. Smith Brothers Farms, a household name with over a century of delivering farm-fresh goodness, is looking for a creative Social Media Strategist & Community Manager to join the team in Kent, WA. Why you should join the Smith Brothers Farms team: Competitive pay: Earn between $72,000 - $100,000/year to start, depending on experience.Excellent Benefits: Low-cost health coverage for you and your family in addition to dental, vision, life insurance, 2 weeks of PTO each year, 401(k) with company match (no vesting period), discounts on Smith Brothers Farms products, and more!Perks such as a cell phone stipend and company-provided laptop.Exceptional Culture: Get recognized and rewarded for your expertise in a smaller tight-knit team environment where people truly enjoy working with one another.Desirable schedule: Enjoy a daytime M-F schedule.Take ownership and make a real impact: Smith Brothers Farms will trust your social media expertise as you take ownership of the brand's social media presence. You will play a direct role in shaping the future of the brand. Great reputation & Iconic brand! You've probably enjoyed Smith Brothers Farms dairy products. Enjoy working for a company that prides themselves on their people and their product. Opportunity to advance: Smith Brothers Farms are always looking for key players to move into higher level roles!Qualifications: 5+ years of experience in social media strategy or community managementProven track record of growing and engaging online communities on Facebook and InstagramExperience in influencer partnership managementDeep understanding of social media platforms and their distinct audiencesExcellent writing, grammar, and verbal communication skillsDemonstrated ability to build and maintain professional relationshipsExperience with social media management and analytics toolsPreferred qualifications: Experience with YouTube, Reddit, Twitter, or TikTok community managementBackground in content creation (photography, video, graphic design)Experience with social media advertising and paid promotionKnowledge of social media compliance and disclosure requirementsEssential duties/responsibilities: Social Media Strategy & Platform Management Lead our social media presence, with primary focus on Facebook and InstagramContribute to evaluation and expansion strategy for YouTube, Reddit, Twitter, and TikTokCreate platform-specific content strategies that leverage each channel's unique features and audience behaviorsStay ahead of platform updates, new features, and emerging opportunitiesCommunity Management & Engagement Develop and execute a comprehensive social media engagement strategy across all platformsFoster meaningful interactions with followers through timely responses, comments, and proactive outreachMonitor brand mentions, hashtags, and relevant conversations to identify engagement opportunitiesCreate and maintain a consistent brand voice across all social media interactionsBuild relationships with complementary brands and industry peers through strategic engagementInfluencer & Partnership Management Identify and evaluate potential influencer partnerships aligned with our brand valuesDevelop and manage influencer collaboration programs, from outreach to executionTrack and analyze the performance of influencer partnershipsMaintain a database of influencer relationships and campaign outcomesNegotiate partnership terms and manage partnership budgetsContent Strategy & Creation Encourage and curate user-generated content through campaigns and community initiativesMake platform recommendations and execute platform-specific content strategiesDevelop publishing calendars that balance promotional content with community engagementSchedule and sequence posts to social channelsAdapt content strategy based on performance metrics and community feedbackCollaborate with internal creators to produce and curate content assets and ensure content alignment across all channelsAnalytics & Reporting Track and analyze community growth, engagement metrics, and partnership performance across all platformsProvide regular reports on community health and campaign effectivenessIdentify trends and opportunities for community growth and engagementMake data-driven recommendations for strategy optimizationAll qualified applicants will receive consideration for employment without regard to the individual's race, color, sex, national origin, religion, age, disability, genetic information, status as a military veteran, or any other characteristic protected by applicable law.