SEO Program Manager Job at Taylor Corporation in Columbus

Let Us Power Your Potential Taylor Corporation is a dynamic, diversified company with big plans for the future - and your career. We power our employees' potential and strive to create opportunity and security for every member of the team. If you're ready for something bigger - more challenge, more variety, more pathways for professional growth - we should talk. We're passionate about our work, we believe there is always a better way, and we're looking for people like you. Ready to reach your potential? It's time to look at Taylor. Your Opportunity: ComplyRight is seeking an SEO Program Manager to join the team! Your Responsibilities: Conducts SEO audits by analyzing outputs from various reporting tools to uncover issues related to web crawling, JavaScript rendering, etc. Updates webpages and executes new page builds through the content management system. Identifies opportunities to remediate and optimize site architecture, infrastructure, sitemaps, robots.txt file, canonical URL, pagination, page response codes, meta data, internal linking, schema markup, core web vitals, and other factors. Partners with IT and/or Marketing teams on implementing change. Working knowledge of redirect strategies (i.e. regex rules) to implement, ensuring page pathing is functioning correctly. Maintains awareness of SEO best practices and analyzes trends to improve processes and capitalize on optimization opportunities. Provides advice on technical SEO matters to Marketing and IT teams to help them understand best practices and implement changes accordingly to impact the business positively. Run AB tests and identify where data can be gleaned and organized to help with site conversion. Performs other job-related duties as assigned from time to time. Conduct thorough keyword research to identify high-impact keywords and phrases relevant to our organization and web pages. Optimize web page content, meta tags, headers, and images to improve search engine visibility. Collaborate with the web team to develop and implement SEO-friendly content strategies. Conduct competitor analysis to identify opportunities for improved SERP rankings for industry keywords. Provide actionable recommendations to improve rankings for high-priority pages. You Must Have: Bachelor's Degree in related field 5+ years of related work experience B2B and E-commerce sites Experience working with multiple brands or agency experience Mobile website experience Ability to spot data trends that can diagnose issues with a website Critical thinker who enjoys investigations Familiarity with web standards Experience in data models and creating best-practice reports based on data mining, analysis, and visualization Intermediate Proficiency in Google Analytics, Tag Manager, Search Console, Excel, Screaming Frog, Deep Crawl, and SEMrush Intermediate proficiency of HTML, CSS, JavaScript, SQL, XML Excellent communication, time management, and prioritization skills About Taylor Corporation One of the largest graphics communications firms in North America, Taylor's family of companies provide a diverse set of products, services, and technologies addressing the toughest communication challenges. For nearly 50 years, Taylor has been a premier provider of powerful and innovative products, services, and expertise for individuals, businesses, and distributors large and small. Our 10,000+ employees spanning 26 states and seven countries work diligently to create the interactive, printing, and marketing solutions that have helped build some of the world's more recognizable brands. Everything we do begins with identifying the unique priorities and needs of our customers and creating one-of-a-kind solutions. We offer a comprehensive benefit package including several health plans to choose from, dental, vision, wellness programs, life and disability coverage, flexible spending accou