Champaign Public Library
Marketing Manager Job at Champaign Public Library in Champaign
Champaign Public Library, Champaign, IL, United States, 61825
Salary: $62,533.00 - $79,844.00 Annually
Location : Champaign, IL
Job Type: Full-Time
Job Number: 00187 - 12.2024
Department: Administration
Opening Date: 12/16/2024
Closing Date: 1/12/2025 5:00 PM Central
Description
Under the supervision of the Library Director, the Marketing Manager produces content across multiple platforms, including newsletters, signage, and the website. They coordinate public relations activities and ensure consistent messaging that aligns with the library's mission and goals. With the assistance of the Director and Deputy Director, the Marketing Manager will work with all library departments to develop effective strategies for raising awareness of library initiatives and presenting information about the library to the public. This position also serves as a member of the management team.
Please submit your cover letter, sample designs/portfolio, and resume
Examples of Duties
Vacation Leave Accrual
Holidays
The Library is closed on the following nine (9) days: New Year's Day, Martin Luther King, Jr., Day, Easter Sunday, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, Christmas Eve Day, and Christmas Day. With the exception of Easter Sunday, all of these days are paid holidays. The Library will remain open for Juneteenth and staff members will receive a floating holiday.
Health Insurance
Health insurance is available for the employee, with 100% less a small cost share paid by employee of the premium paid by the Library. Dependent coverage is available; the Library pays 50% of the premium, and the employee pays the remainder. If selected, health insurance benefits are effective on the first day of employment. Open enrollment for health insurance is typically in February with a March 1 effective date.
Dental & Vision Insurance
Dental insurance and Vision insurance plans are available, with the employee responsible for the entire monthly premium. Details can be provided upon request. Please note dental coverage starts on the first of the month after 30 days of service. For example: If your start date is July 21, your coverage will start August 1. Open enrollment for Vision & Dental insurance is typically in December with a January 1 effective date.
Life Insurance
The Library pays for $12,000 of coverage. Optional Supplemental Life for employee and dependents is available; details are available from the Business Office.
Employee Assistance Program
The Library provides a confidential Employee Assistance Program. The cost of this service is paid entirely by the Library. Employees or their family members may arrange for counseling sessions on any area of concern, personal or professional.
Retirement
Library employees participate in IMRF (Illinois Municipal Retirement Fund) a defined benefit pension plan.
Employees contribute 4.5% of salary tax deferred, and are vested in the plan after ten years. The Library
provides an employer contribution that is calculated annually.
Deferred Compensation Plans
Library employees are offered the opportunity to invest in a 457 Deferred Compensation Retirement plan.
Flexible Spending
Employees may choose to set aside pre-tax payroll dollars to pay for annual allowable medical, child care,
and adoption expenses.
Details about the plans will be provided to new employees during their orientation.
01
Do you have any relatives who work for the Champaign Public Library?
02
If you have relatives who work for the Champaign Public Library, please share their name. (The answer box will allow you to enter 12 lines of text.)
03
What is your highest level of education?
04
Do you have or are you able to obtain a valid Illinois driver's license by the time of hire and a personal automobile for job-related transportation?
05
Are you available to work a flexible schedule that includes daytime, evening and weekend hours?
06
What is your level of experience with Microsoft Office Suite, specifically Outlook, Word, and Excel?
07
What digital marketing tools and platforms are you most proficient with? (The answer box will allow you to enter 12 lines of text.)
08
How do you stay updated with the latest marketing trends and technologies? (The answer box will allow you to enter 12 lines of text.)
09
Can you describe a successful marketing campaign you've led and what made it successful? (The answer box will allow you to enter 12 lines of text.)
10
Can you share your experience with digital marketing and highlight some of the key strategies you've implemented? (The answer box will allow you to enter 12 lines of text.)
11
Give an example of how you identified and followed through on an opportunity to develop a collaboration or partnership between your organization and a community agency. What was the result of your effort? (The answer box will allow you to enter 12 lines of text.)
12
How many years of experience do you have working in a public library or non-profit organization?
13
Please indicate how many years of experience you have providing excellent customer service.
14
Please tell us about your customer service experience. (The answer box will allow you to enter 12 lines of text.)
15
Please describe how your skills, experience, and interests prepare you to be the best candidate for this position at the Champaign Public Library. (The answer box will allow you to enter 12 lines of text.)
16
Please include your cover letter, resume, sample design work, and the names and contact information of three professional references. If you haven't included this information in your application profile, please return to your application and complete this requirement.
Required Question
Location : Champaign, IL
Job Type: Full-Time
Job Number: 00187 - 12.2024
Department: Administration
Opening Date: 12/16/2024
Closing Date: 1/12/2025 5:00 PM Central
Description
Under the supervision of the Library Director, the Marketing Manager produces content across multiple platforms, including newsletters, signage, and the website. They coordinate public relations activities and ensure consistent messaging that aligns with the library's mission and goals. With the assistance of the Director and Deputy Director, the Marketing Manager will work with all library departments to develop effective strategies for raising awareness of library initiatives and presenting information about the library to the public. This position also serves as a member of the management team.
Please submit your cover letter, sample designs/portfolio, and resume
Examples of Duties
- Develop and implement marketing plans for library events and initiatives
- Produce engaging content for the library's website, social media, newsletters, library's annual report, other communication channels
- Manage media relations, including drafting press releases, coordinating media coverage, and responding to inquiries
- Ensure consistent branding across all materials
- Design and create digital and physical signage
- Promote library events and initiatives
- Engage with community partners and stakeholders
- Collaborate with library staff on marketing needs
- Manage the marketing budget
- Coordinate with vendors and suppliers to obtain marketing materials, prints, graphics, and services
- Provide the Library Friends and the Library Foundation with graphics needs including donor collateral, email campaigns, and storefront needs for the FriendShop Bookstore
- Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed
- Work closely with library staff to support their marketing and promotional needs
- Foster relationships with community partners and stakeholders to enhance the library's outreach efforts
- Assists with training staff and volunteers
- Contribute to the library profession through local and/or national professional associations
- Participates in departmental and library-wide training and activities, including technology and safety training
- Provides excellent internal and external customer service
- Other duties as assigned
- Proficiency in digital marketing tools and platforms, including social media, email marketing, and content management systems
- Strong written and verbal communication skills
- Working knowledge of graphic design and proficiency with graphic design software (e.g., Adobe Creative Suite)
- Skill in copy editing and proofreading
- Proficiency with workplace productivity software, including Microsoft Office Suite
- Proficient with web page design
- Experience with both Windows and Mac operating systems
- Ability to manage multiple projects and meet deadlines
- Strong organizational and analytical skills
- Strong commitment to public service
- Excellent interpersonal skills for team collaboration
- Outstanding oral and written communication, including public speaking
- Ability to provide guidance and ensure compliance with library policies
- Proficient computer skills
- Reliable attendance and adherence to a regular schedule
- Flexibility to adapt to changing situations and work schedules
- Manual dexterity for operating computer and phone equipment
- Ability to train staff in new technologies
- Satisfactory pre-employment background check
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field required
- Two years of experience using graphic design software (e.g., Adobe Creative Suite) is required
- Two years of experience in marketing or publicity required
- Experience using website design software required
- Knowledge of library services and the role of public libraries in the community preferred
- Experience in event planning and promotion preferred
- Familiarity with SEO and web analytics tools preferred
- Some knowledge of Spanish and/or French is helpful
- Any equivalent combination of experience and training which provides the required knowledge, skills, and abilities
Vacation Leave Accrual
- 4.3846 hours per bi-weekly pay period for the 1st year (114 hours, or three 38-hour weeks)
- 5.8462 hours per bi-weekly pay period for the 2nd through 7th years (152 hours, or four 38-hour weeks)
- 7.3077 hours per bi-weekly pay period for the 8th and succeeding years (190 hours, or five 38-hour weeks)
- 98.8 hours per year, accruing at 3.8 hours per pay period.
Holidays
The Library is closed on the following nine (9) days: New Year's Day, Martin Luther King, Jr., Day, Easter Sunday, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, Christmas Eve Day, and Christmas Day. With the exception of Easter Sunday, all of these days are paid holidays. The Library will remain open for Juneteenth and staff members will receive a floating holiday.
Health Insurance
Health insurance is available for the employee, with 100% less a small cost share paid by employee of the premium paid by the Library. Dependent coverage is available; the Library pays 50% of the premium, and the employee pays the remainder. If selected, health insurance benefits are effective on the first day of employment. Open enrollment for health insurance is typically in February with a March 1 effective date.
Dental & Vision Insurance
Dental insurance and Vision insurance plans are available, with the employee responsible for the entire monthly premium. Details can be provided upon request. Please note dental coverage starts on the first of the month after 30 days of service. For example: If your start date is July 21, your coverage will start August 1. Open enrollment for Vision & Dental insurance is typically in December with a January 1 effective date.
Life Insurance
The Library pays for $12,000 of coverage. Optional Supplemental Life for employee and dependents is available; details are available from the Business Office.
Employee Assistance Program
The Library provides a confidential Employee Assistance Program. The cost of this service is paid entirely by the Library. Employees or their family members may arrange for counseling sessions on any area of concern, personal or professional.
Retirement
Library employees participate in IMRF (Illinois Municipal Retirement Fund) a defined benefit pension plan.
Employees contribute 4.5% of salary tax deferred, and are vested in the plan after ten years. The Library
provides an employer contribution that is calculated annually.
Deferred Compensation Plans
Library employees are offered the opportunity to invest in a 457 Deferred Compensation Retirement plan.
Flexible Spending
Employees may choose to set aside pre-tax payroll dollars to pay for annual allowable medical, child care,
and adoption expenses.
Details about the plans will be provided to new employees during their orientation.
01
Do you have any relatives who work for the Champaign Public Library?
- Yes
- No
02
If you have relatives who work for the Champaign Public Library, please share their name. (The answer box will allow you to enter 12 lines of text.)
03
What is your highest level of education?
- Less than high school
- High school diploma or GED
- Some college
- College degree or higher
04
Do you have or are you able to obtain a valid Illinois driver's license by the time of hire and a personal automobile for job-related transportation?
- Yes
- No
05
Are you available to work a flexible schedule that includes daytime, evening and weekend hours?
- Yes
- No
06
What is your level of experience with Microsoft Office Suite, specifically Outlook, Word, and Excel?
- 1 year of experience
- 2-4 years of experience
- 5+ years of experience
- None
07
What digital marketing tools and platforms are you most proficient with? (The answer box will allow you to enter 12 lines of text.)
08
How do you stay updated with the latest marketing trends and technologies? (The answer box will allow you to enter 12 lines of text.)
09
Can you describe a successful marketing campaign you've led and what made it successful? (The answer box will allow you to enter 12 lines of text.)
10
Can you share your experience with digital marketing and highlight some of the key strategies you've implemented? (The answer box will allow you to enter 12 lines of text.)
11
Give an example of how you identified and followed through on an opportunity to develop a collaboration or partnership between your organization and a community agency. What was the result of your effort? (The answer box will allow you to enter 12 lines of text.)
12
How many years of experience do you have working in a public library or non-profit organization?
- 1-2 years
- 3-4 years
- 5 or more years
- None
13
Please indicate how many years of experience you have providing excellent customer service.
- 1-2 years
- 3-4 years
- 5 or more years
- None
14
Please tell us about your customer service experience. (The answer box will allow you to enter 12 lines of text.)
15
Please describe how your skills, experience, and interests prepare you to be the best candidate for this position at the Champaign Public Library. (The answer box will allow you to enter 12 lines of text.)
16
Please include your cover letter, resume, sample design work, and the names and contact information of three professional references. If you haven't included this information in your application profile, please return to your application and complete this requirement.
- I have included the names of three references in my application
- I have uploaded samples of my design work, resume, and cover letter.
Required Question