Product Marketing Manager - Paze
Early Warning Services, New York, NY, United States
At Early Warning, we've powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle, Paze, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses.
Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment.
Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship.
Overall Purpose
The Paze Product Marketing Manager (PMM) will work in partnership with the Senior Director of Brand and Consumer Marketing, Product and the overall Marketing team to develop Go-to-Market (GTM) strategy and plans for new Paze product capabilities and features, inclusive of developing and evolving product value propositions, messaging and brand guidelines for consumers, financial institutions, merchants and resellers / distributors. The focus will be on timely delivery of content and ensuring consistency across the Paze ecosystem to support awareness and transaction goals.
Essential Functions
Leads development and execution of strategic GTM plans for Paze capabilities and features to ensure market readiness across all ecosystem partners, including consumers, financial institutions, and merchants.
Leads ongoing product market research, competitive intelligence, and marketing industry intelligence to continually optimize positioning of Paze.
Works in partnership with Product Management and Operations to understand product technologies and capabilities (and relation to competitive set) to develop core value propositions, messaging and FAQs for each ecosystem partner.
Works together with the CX/UX team to provide marketing messaging and assets as needed to deliver the optimal consumer journey / experience.
Works in partnership with B2B Marketing to gather input on the development of B2B value propositions, messaging and branding, ensuring they have what they need to develop effective sales enablement assets and campaigns.
Work in partnership with Merchant co-marketing team to help drive merchant offers and seasonal holiday campaigns to increase awareness and transactions.
Works in partnership with Communications lead to ensure they are working with the latest positioning and messaging.
Responsible for developing and managing content for paze.com and the Paze portal (including the GTM Playbook, turnkey marketing assets, etc.) in partnership with the Brand & Digital Marketing team.
Supports the company's commitment to risk management and protecting the integrity and confidentiality of systems and data.
Minimum Qualifications
Bachelor's degree in Marketing or Business Administration, a related field or equivalent education/experience required.
Five or more years prior experience in marketing
Proficiency in copy writing and editing.
Ability to absorb complex information and synthesize to create clear and compelling communications.
Experience working cross-functionally and with virtual teams to drive alignment and execute initiatives.
Demonstrated business acumen and ability to understand and articulate the long-term market potential and persuasively communicate the business vision and opportunities for growth.
Proven track record of surpassing objectives and delivering exceptional results.
Experience with developing budgets, predicting project costs, managing vendors and agencies, and managing teams to a budget.
Proficiency in Microsoft Office Suite.
Detailed-oriented with exemplary project management and people skills to deliver against departmental go-to-market plans.
Ability to work in start-up environment, under pressure and manage multiple assignments with concurrent deadlines.
Background and drug screen.
Preferred Qualifications
Prior B2B product marketing experience.
Experience in the finance industry a plus, but not required.
Additional related education and/or experience preferred.
The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow instructions and perform other related duties as assigned by their supervisor.
Physical Requirements
Working conditions consist of a normal office environment. Work is primarily sedentary and requires extensive use of a computer and involves sitting for periods of approximately four hours. Work may require occasional standing, walking, kneeling and reaching. Must be able to lift 10 pounds occasionally and/or negligible amount of force frequently. Requires visual acuity and dexterity to view, prepare, and manipulate documents and office equipment including personal computers. Requires the ability to communicate with internal and/or external customers.
Employee must be able to perform essential functions and physical requirements of position with or without reasonable accommodation.
The base pay scale for this position in: New York, NY in USD per year is: $115,000 - $135,000. This pay scale is subject to change and is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific candidate, which is always dependent on legitimate factors considered at the time of job offer. Early Warning Services takes into consideration a variety of factors when determining a competitive salary offer, including, but not limited to, the job scope, market rates and geographic location of a position, candidate's education, experience, training, and specialized skills or certification(s) in relation to the job requirements and compared with internal equity (peers). The business actively supports and reviews wage equity to ensure that pay decisions are not based on gender, race, national origin, or any other protected classes. Additionally, candidates are eligible for a discretionary bonus, and benefits.Some of the Ways We Prioritize Your Health and Happiness
Healthcare Coverage-Competitive medical (PPO/HDHP), dental, and vision plans as well as company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health & dependent care expenses.
401(k) Retirement Plan-Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility.
Paid Time Off -Unlimited Time Off for Exempt (salaried) employees, as well as generous PTO for Non-Exempt (hourly) employees, plus 11 paid company holidays and a paid volunteer day.
12 weeks of Paid Parental Leave
Maven Family Planning - provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work.
AndSOmuch more! We continue to enhance our program, so be sure tocheck our Benefits page herefor the latest. Ourteamcan share more during the interview process!
Early Warning Services, LLC ("Early Warning") considers for employment, hires, retains and promotes qualified candidates on the basis of ability, potential, and valid qualifications without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote equal employment opportunity and affirmative action, in accordance with all applicable federal, state, and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our employees.