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TBWA\Chiat\Day

Design Director New York, NY

TBWA\Chiat\Day, New York, NY, United States


Position Overview : The Design Director will play a pivotal role in shaping the visual identity and creative direction of the Bubble brand. You’ll lead a talented team of designers and collaborate closely with marketing, product development, and executive leadership to ensure cohesive, impactful design that aligns with our mission and resonates with a global audience. Your leadership will drive the creative excellence that supports our product launches, digital presence, packaging, and overall brand experience. The Design Director reports to the VP of Creative & Brand. Key Responsibilities : Creative Leadership : Lead and inspire the design team to produce innovative, on-brand, and best-in-class design across all touchpoints (packaging, digital, print, retail, etc.). Be a clear delegator, knowing when to join in to be hands-on. Management : Mentor and guide the design team, providing feedback and fostering a collaborative, innovative, and growth-oriented environment. Brand Vision & Strategy : Collaborate with the VP of Brand & Creative to define and evolve Bubble’s creative vision, ensuring consistency and clarity across global markets. Empathetic Design Philosophy : Maintain a strong focus on the consumer experience, ensuring that our designs resonate with our target audience and enhance the customer journey, both online and offline. Craft & Design Execution : Oversee the design and development of key brand assets, including packaging, website, and retail displays. Stay on top of industry trends and emerging design technologies to ensure Bubble’s design language remains fresh and competitive. Quality Control : Ensure all design materials meet the highest standards of quality, consistency, and attention to detail. Cross-Functional Collaboration : Partner with product, retail, marketing, and e-commerce teams to ensure seamless execution of design across all platforms. Adaptable : Collaborative work style, comfortable with ambiguity, creating clear paths forward for the design team. Initiative : Business-oriented, understanding the impact of design and pushing projects forward independently. Qualifications : 8+ years of experience, with at least 3-5 years managing a design team. A strong portfolio demonstrating experience working on modern CPG brands across various mediums. Expertise in design software, including Adobe Creative Suite, Figma, and Sketchup. A deep understanding of user-centered design principles and experience creating engaging consumer experiences. Proven ability to work in a fast-paced environment while maintaining creativity and attention to detail. Exceptional communication and presentation skills. Strong understanding of print, retail environments, digital marketing, e-commerce, and social media best practices. #J-18808-Ljbffr