Public Relations Assistant Job at Percepta House in Washington

Job Description: Public Relations Assistant

Position Overview:
We are seeking a dynamic and detail-oriented Public Relations Assistant to join our team. The successful candidate will support the public relations team in executing communication strategies that enhance the company's image, build relationships with media outlets, and engage target audiences effectively. This role is ideal for someone who is highly organized, has excellent communication skills, and is passionate about building brand awareness.

Key Responsibilities:

• Media Relations:

  • Assist in drafting press releases, media alerts, and pitch emails.
  • Maintain and update media contact lists.
  • Coordinate media outreach and follow-ups to secure coverage.

• Event Coordination:

  • Help plan and execute press events, product launches, and other promotional activities.
  • Coordinate logistics such as venue bookings, scheduling, and attendee management.

• Research and Analysis:

  • Monitor media coverage and compile reports on PR campaign performance.
  • Research industry trends, competitor activities, and opportunities for PR initiatives.

• Administrative Support:

  • Handle administrative tasks such as scheduling meetings, managing calendars, and preparing agendas.
  • Organize and maintain PR files, including media clippings and campaign documentation.

Qualifications:

• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite and familiarity with social media platforms.
• Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
• Creativity, resourcefulness, and a keen eye for detail.