Digital Marketing Manager

National personal injury law firm seeks an outrageously creative, focused, and ambitious Digital Marketing Manager to direct and reshape our digital and online advertising and brand building efforts. Have you been frustrated about the limitations and constraints in your current leadership position? If so, you should reach out and talk with us. We are ready to disregard the conventions of “lawyer advertising” and find a new and better way. We are looking to build an in house “agency style” marketing department with 10 employees, a multi-million dollar budget, and a mission to build a more creative, approachable, and authentic voice with which to communicate with the public. The ideal person to fill this role will have 3 years or more experience in a leadership position with a mid sized or larger marketing department or agency, along with significant experience and education in all digital marketing channels. We are looking for someone to lead our digital marketing and data analysis efforts, working in conjunction with our Marketing Director and firm ownership and leadership. We will look to you to lead all of our efforts in digital and online advertising, and we’re looking for someone as creative as Leonardo DaVinci and as “tied in” to digital strategies and data analytics as “Neo” in The Matrix. (Long black leather jacket will be provided.) While our national headquarters are located in Houston, Texas, for the right candidate we would be open to creative solutions for co-location, remote work, or provide for a generous relocation allowance. Please be prepared to highlight and showcase your professional accomplishments and “real world” successes in the work you have done so far in your career. You want nothing but the best for your future, and we want nothing but the best for our firm. Can we find a win/win solution together? Objectives of this role Developing and implementing innovative and wildly creative digital marketing strategies drive exponential growth in our regional and national markets. Effective allocation and management of digital marketing budgets and staffing resources, so as to achieve exponential growth while maintaining maximum ROI. Monitor and analyze market trends, consumer insights, data analytics and competitor activities to identify growth opportunities and maintain a competitive edge. Engage in strategic partnerships and collaborations with external agencies, vendors, and influencers to amplify brand reach and awareness. Maintain an “up to the minute” knowledge of the industry’s advancements and the emerging marketing technologies. Preferred skills and qualifications Bachelor's degree in marketing or an equivalent field preferred, but not required. If you can demonstrate a proven track record of success and excellence at a major company or enterprise, we don’t give a flying flip about your education. 3 years of experience leading and directing digital marketing efforts in a successful company, organization, or agency. Legal marketing experience a plus, but not required. If you have a little bit less experience, that’s okay – reach out anyway. Just be prepared to show us what you have accomplished in your career so far, so we can discuss the opportunities for your future. If you want to join us in leading our efforts to redefine lawyer advertising, we can offer a generous base salary, plus results based bonuses that should satisfy any compensation expectations. More important than just great compensation, you will work with ownership and management that will be EXTREMELY supportive and open-minded in regard to your ideas and work, and a marketing team to lead that will show up every day excited to work with you. Bottom line – its not about the money, its about finding the right leader for our future digital marketing strategy Benefits: · Health insurance · Dental insurance · Employee assistance program · Flexible spending account · 401(k) matching · Health savings account · Life insurance · Paid time off · Professional development assistance · Vision insurance