Senior Manager Marketing Business Development
Ambition, New York, NY, United States
We are excited to again partner with our esteemed client, a full-service law firm, on its search for a Senior Marketing and Business Development Manager (Senior M&BD Manager.) This position is an integral part of the firms larger M&BD function, as it is responsible for supporting the Financial Markets and Funds practice by providing daily support on a variety of M&BD activities. This role may be in the Chicago, New York, or Washington, D.C. offices. The firm offers a very flexible hybrid model of working, with the recommendation that professionals be in the office 1-2 days/week.
The Senior M&BD Manager is the primary point of contact for all marketing and business development requests and will partner with their M&BD colleagues as an integrated team to ensure the attorneys receive high quality work product and a seamless service experience. In addition to relationship management, M&BD practice support, and serving as a collaborative member of the M&BD team, the Senior M&BDM is expected to maintain a strong working knowledge of the assigned practices (Financial Markets and Funds) capabilities, experience, clients and individual attorneys expertise.
Responsibilities include:
- Develop and execute annual strategic marketing and business development plans in collaboration with PGLs and the Director of M&BD
- Proactively identify opportunities for external promotion or client development activities within assigned practices
- Develop and manage the annual marketing and business development budget for assigned practices, track ROI, and provide regular reporting to PGLs
- Actively participate in practice group meetings, contributing ideas, facilitating follow-up on opportunities, and promoting internal knowledge sharing within the practice and the broader M&BD team
- Evaluate, execute, and manage sponsorship opportunities, strategic alliances, and partnerships, ensuring the firm capitalizes on all benefits to maximize ROI
- Provide input and support on a variety of marketing and communications activities to ensure appropriate strategies and positioning are reflected such as directory listings, rankings and award submissions (Chambers, etc.), events, marketing collateral materials, and thought leadership, etc.
- Partner with the pitch and proposal team and actively participate in RFP kick-off calls to help establish the response strategy for assigned practices
- Work with the firms public relations team to identify and leverage deals and case wins, industry trends, client relationships and other information appropriate for media outreach
- Work with events team and attorneys in assigned practices to develop client events and proprietary programming
We welcome applications from individuals who have solid experience in legal Marketing and Business Development. Prior law firm experience is preferred.
In accordance with applicable Federal and State laws, the anticipated annual salary range for this position, depending on location, is as follows:
- Chicago: $165k - $205k
- New York: $170k - $215k
- Washington, D.C.: $170k - $210k
If you would like to hear further details, please click apply or contact Erin Lawler directly.