Georgia Tech
Director - Marketing & Fan Experience (Onsite)
Georgia Tech, Atlanta, Georgia, United States, 30349
Job ID280568
Please make sure you read the following details carefully before making any applications. LocationAtlanta, Georgia Full/Part TimeFull-Time Regular/TemporaryRegular About Us Georgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our Strategic Plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. The Georgia Tech Athletic Associate (GTAA) sponsors varsity intercollegiate athletics competition in 17 NCAA Division I sports for the Georgia Institute of Technology. Job Summary The Director of Marketing and Fan Experience will assume responsibility for leading marketing and promotional efforts for Georgia Tech women's basketball. The position will seek to maximize positive exposure, generate revenue, and enhance game day experience for additional assigned sports. Responsibilities
Develop and execute marketing and promotional plans for assigned sports, with a focus of increasing attendance and revenue generation. Enhance the in-venue and fan experience for assigned revenue generating sport. Assist Asst Athletic Director of Marketing & Fan Experience and Senior Director of Marketing with marketing and fan experience efforts for football and men's basketball. Support marketing and fan experience unit by managing fan communication (e-mail, campus signage et al.), and student involvement of promotional sales. Manage and direct all home event-related logistics, including managing the events calendar, conducting walk-thru and stadium visits, and being the primary contact for vendors and clients for assigned sport(s). Develop innovative ways to promote our athletic teams and branding, while taking advantage of emerging technology. Assist with the administration and execution of email marketing efforts to include new sales, renewals, and other initiatives. Perform other related duties as assigned. Required Qualifications
Educational Requirements:
Bachelor's Degree in Business, Marketing, Management, Communications, Public Relations, or Sports Management, or an equivalent combination of education and experience. Required Experience:
Two years job-related experience, or an equivalent combination of education and experience within intercollegiate athletics department or professional sports organization. Preferred Qualifications
Preferred Educational Qualifications:
Master's degree in related field. Preferred Experience:
Four years of job-related experience, or an equivalent combination of education and experience within intercollegiate athletics department or professional sports organization. Knowledge, Skills, & Abilities
ABILITIES:
Strong attention to detail with the ability to set and meet deadlines. Ability to build working relationships among diverse groups. This position requires lifting, pushing, or pulling 25 lbs or more of promotion material as needed. The ability to work in outdoor venues occasionally. Ability to work outside of typical business hours as needed, potentially including but not limited to evenings, weekends and holidays. KNOWLEDGE:
Administrative skills and the ability to motivate staff and volunteers to achieve department goals. Event and game management experience. Proficiency with Microsoft Office. Possesses analytical skills and data-driven thinking. Strong writing, editing, and proofreading skills. Supervisory experience preferred. Ability to balance multiple projects and deadlines simultaneously. Well-organized with sharp attention to detail. Interest or knowledge of sports preferred. SKILLS:
Proficiency with Microsoft Office. Proficiency with Adobe Suite, including Photoshop and InDesign. Equal Employment Opportunity The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. Georgia Tech prohibits discrimination on the basis of race, ethnicity, ancestry, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetics, or veteran status. Other Information
Location:
Onsite Job grade:
A9 This is a supervisory position. This position does not have financial responsibilities. This position may travel 1%-24%. Background Check Successful candidate must be able to pass a background check.
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Please make sure you read the following details carefully before making any applications. LocationAtlanta, Georgia Full/Part TimeFull-Time Regular/TemporaryRegular About Us Georgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our Strategic Plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. The Georgia Tech Athletic Associate (GTAA) sponsors varsity intercollegiate athletics competition in 17 NCAA Division I sports for the Georgia Institute of Technology. Job Summary The Director of Marketing and Fan Experience will assume responsibility for leading marketing and promotional efforts for Georgia Tech women's basketball. The position will seek to maximize positive exposure, generate revenue, and enhance game day experience for additional assigned sports. Responsibilities
Develop and execute marketing and promotional plans for assigned sports, with a focus of increasing attendance and revenue generation. Enhance the in-venue and fan experience for assigned revenue generating sport. Assist Asst Athletic Director of Marketing & Fan Experience and Senior Director of Marketing with marketing and fan experience efforts for football and men's basketball. Support marketing and fan experience unit by managing fan communication (e-mail, campus signage et al.), and student involvement of promotional sales. Manage and direct all home event-related logistics, including managing the events calendar, conducting walk-thru and stadium visits, and being the primary contact for vendors and clients for assigned sport(s). Develop innovative ways to promote our athletic teams and branding, while taking advantage of emerging technology. Assist with the administration and execution of email marketing efforts to include new sales, renewals, and other initiatives. Perform other related duties as assigned. Required Qualifications
Educational Requirements:
Bachelor's Degree in Business, Marketing, Management, Communications, Public Relations, or Sports Management, or an equivalent combination of education and experience. Required Experience:
Two years job-related experience, or an equivalent combination of education and experience within intercollegiate athletics department or professional sports organization. Preferred Qualifications
Preferred Educational Qualifications:
Master's degree in related field. Preferred Experience:
Four years of job-related experience, or an equivalent combination of education and experience within intercollegiate athletics department or professional sports organization. Knowledge, Skills, & Abilities
ABILITIES:
Strong attention to detail with the ability to set and meet deadlines. Ability to build working relationships among diverse groups. This position requires lifting, pushing, or pulling 25 lbs or more of promotion material as needed. The ability to work in outdoor venues occasionally. Ability to work outside of typical business hours as needed, potentially including but not limited to evenings, weekends and holidays. KNOWLEDGE:
Administrative skills and the ability to motivate staff and volunteers to achieve department goals. Event and game management experience. Proficiency with Microsoft Office. Possesses analytical skills and data-driven thinking. Strong writing, editing, and proofreading skills. Supervisory experience preferred. Ability to balance multiple projects and deadlines simultaneously. Well-organized with sharp attention to detail. Interest or knowledge of sports preferred. SKILLS:
Proficiency with Microsoft Office. Proficiency with Adobe Suite, including Photoshop and InDesign. Equal Employment Opportunity The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. Georgia Tech prohibits discrimination on the basis of race, ethnicity, ancestry, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetics, or veteran status. Other Information
Location:
Onsite Job grade:
A9 This is a supervisory position. This position does not have financial responsibilities. This position may travel 1%-24%. Background Check Successful candidate must be able to pass a background check.
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