TRUE MEDIA LLC
Associate Director, Media Planning Job at TRUE MEDIA LLC in Rougemont
TRUE MEDIA LLC, Rougemont, NC, United States, 27572
Associate Director, Media Planning Location: Minneapolis, Minnesota
Company: TRUE MEDIA LLC
Job Type: Full-time
Job Description: As an Associate Director, Media Planning at TRUE MEDIA LLC, you play a crucial role in creating effective media plans to help clients achieve their business objectives. You will be responsible for strategizing, producing, and analyzing key media, consumer, and market intelligence to develop comprehensive media plans. Your passion for brands and media innovation will drive you to stay updated on the latest industry trends and technologies. In this role, you will work independently to develop and execute media plans, oversee Media Planners, and ensure successful client media buys. Additionally, you will contribute to new business efforts and support business improvement initiatives.
Responsibilities:
Develop, recommend, execute, and evaluate media plans
Oversee Media Planners and ensure adherence to processes
Create industry POVs and relevant content
Participate in new business activities
Meet personal and departmental goals effectively
Requirements:
Proven experience in media planning
Strong understanding of media strategies and client objectives
Ability to lead a team and manage internal and external relationships
Proficiency in data analysis and media tools
Excellent communication and organizational skills
Bachelor's degree in Marketing, Advertising, or related field
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