Marketing and Technical Communications Manager

Sherman + Reilly seeks an experienced and creative Marketing and Technical Communications Manager to lead all aspects of marketing, communications, and technical documentation. This position will shape S+R's brand identity, support trade show activities, manage technical publications, and execute Value-Added Selling strategies that set us apart in the Utility Industry.

Requirements

• Strategy Development: Create and execute marketing strategies across all channels, ensuring alignment with company goals and customer needs.
• Value-Added Selling: Develop and implement content that articulates the unique benefits and differentiators of S+R's products and services to its customers.
• Technical Writing: Develop and oversee the creation and revision of technical documents, including user manuals, product work instructions, and quick-start guides, ensuring accuracy and clarity.
• Trade Shows: Lead logistics and marketing support for events, including the Utility Expo.
• Collaborative Content Creation: Partner with Product Management, Engineering, and Sales to develop effective marketing and sales support materials.
• SEO and Web Strategy: Oversee the performance and visibility of S+R's online presence to enhance customer engagement and lead generation.
• Customer Initiatives: Support and implement customer-facing programs such as Stringing U, NPS initiatives, and website redesign efforts.
• Supervisory: Oversee and manage strategic contributions and the daily workflow of the department's Marketing and Communications Specialist and Creative Service Specialist.
• Social Media Strategy and Execution: Provide strategy and oversee the development and implementation of social media content that increases customer engagement across platforms.

Qualifications:

Education

Bachelor's degree in Marketing, Business, Communications, or related field (Master's preferred).

Experience

Minimum 5 years in marketing, communications, or technical writing, preferably in a manufacturing or technical field.

Skills:

• Proven expertise in creating marketing strategies and content.
• Excellent leadership, communication, and organizational abilities.
• Excellent verbal and written communication skills
• Strong technical writing and editing skills.
• Proficiency in SEO and digital marketing tools.
• Experience managing trade shows or large events.
• Ability to present technical information clearly to diverse audiences.

Why Sherman + Reilly?

• Opportunity to work with a market leader in a mission-critical industry and be a part of its expansive growth.
• Competitive salary, bonus and 401k.
• Located in scenic Chattanooga, TN, offering a high quality of life.