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Insight Global

Marketing Communications Manager

Insight Global, Chattanooga, TN, United States


Insight Global is seeking an experienced and creative Marketing and Technical Communications Manager to lead all aspects of marketing, communications, and technical documentation at a leading industrial manufacturing company in Chattanooga, TN. This position will shape the company's brand identity, support trade show activities, manage technical publications, and execute Value-Added Selling strategies that set us apart in the Utility Industry.This is a full-time, permanent role with competitive salary and benefits. Daily responsibilities:- Strategy Development: Create and execute marketing strategies across all channels, ensuring alignment with company goals and customer needs- Value-Added Selling: Develop and implement content that articulates the unique benefits and differentiators of the company's products and services to its customers- Technical Writing: Develop and oversee the creation and revision of technical documents, including user manuals, product work instructions, and quick-start guides, ensuring accuracy and clarity- Trade Shows: Lead logistics and marketing support for events, including the a large utility expo- Collaborative Content Creation: Partner with Product Management, Engineering, and Sales to develop effective marketing and sales support materials- SEO and Web Strategy: Oversee the performance and visibility of the company's online presence to enhance customer engagement and lead generation- Customer Initiatives: Support and implement customer-facing programs such as Stringing U, NPS initiatives, and website redesign efforts- Supervisory: Oversee and manage strategic contributions and the daily workflow of the departments Marketing and Communications Specialist and Creative Service Specialist- Social Media Strategy and Execution: Provide strategy and oversee the development and implementation of social media content that increases customer engagement across platformsWe are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com . To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ . Required Skills & Experience- Bachelors degree in Marketing, Business, Communications, or related field (Masters preferred)- Minimum 5 years in marketing, communications, or technical writing in a manufacturing or technical field- Proven expertise in creating marketing strategies and content- Strong technical writing and editing skills- Proficiency in SEO and digital marketing tools- Experience managing trade shows or large events- Ability to understand and present technical information in a way that resonates to diverse audiences Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.