We Are Rosie
Product Marketing Lead: Messaging FTE
We Are Rosie, Dallas, TX, United States
Company Description
Major wireless carrier
Job Description
Role: Lead Product Marketing: Messaging
Duration: Full Time Employment role! NOT a contract!
Location: MUST BE IN DALLAS, TX and willing to go into the office 5 times per week (this is mandatory)
Salary Rate: To be negotiated
Are you a Dallas-based product marketer who knows the ins and outs of messaging frameworks? Do you have experience marketing public safety tools or software? If so, we'd love to chat!
This full-time role will work within the Marketing and Growth Organization at our client, a multinational telecommunications company. Please note this is an on-site role that requires five days a week in the company's Dallas, TX office. This is not a contract position.
Overview:
The Product Marketing Lead will use customer and industry insights to understand audience needs for a key sub-brand in the public safety space. The role requires the development of compelling, strategic messaging that leverages product knowledge to bridge problems and solutions. You'll be responsible for developing messaging cards for specific audiences and solutions that address customer needs, while ensuring messaging is consistent across platforms.
Core Competencies:
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world's biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that's better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek's Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
Major wireless carrier
Job Description
Role: Lead Product Marketing: Messaging
Duration: Full Time Employment role! NOT a contract!
Location: MUST BE IN DALLAS, TX and willing to go into the office 5 times per week (this is mandatory)
Salary Rate: To be negotiated
Are you a Dallas-based product marketer who knows the ins and outs of messaging frameworks? Do you have experience marketing public safety tools or software? If so, we'd love to chat!
This full-time role will work within the Marketing and Growth Organization at our client, a multinational telecommunications company. Please note this is an on-site role that requires five days a week in the company's Dallas, TX office. This is not a contract position.
Overview:
The Product Marketing Lead will use customer and industry insights to understand audience needs for a key sub-brand in the public safety space. The role requires the development of compelling, strategic messaging that leverages product knowledge to bridge problems and solutions. You'll be responsible for developing messaging cards for specific audiences and solutions that address customer needs, while ensuring messaging is consistent across platforms.
Core Competencies:
- Management of cross-functional teams and projects
- Excellent communication skills
- Highly collaborative and works well in an agile environment
- Executive presence to inspire confidence and trust in partners
- Change agent and motivator able to achieve alignment to a shared vision
- Highly organized and accountable
- Strategic and operational; able to think through strategic challenges and build ground-up solutions
- 6+ years of experience in a similar area of responsibility, ideally with knowledge of or direct experience in public safety marketing
- Skilled at crafting effective marketing briefs and working with agency partners
- Advanced writing skills and experience developing messaging cards
- Expert knowledge in leveraging audience profiling applications for messaging frameworks
- Product knowledge of solutions for public safety, inclusive of priority and preemption, mission-critical solutions, and mobility
- Ability to ingest information from various sources, aggregate it and develop strategies accordingly
- Advanced project management experience
- Understanding of working in large marketing organization
- Ability to build strong working relationships with key partners across the Marketing & Growth Organization, Product, Sales, and other key functions
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world's biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that's better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek's Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.