Mindlance is hiring: Marketing Manager in Rochester

Summary Description:
This position researches market conditions in local, regional, or national areas to determine potential sales of a product or service. The position is responsible for gathering information on competitors and methods of marketing and distribution.

Essential Resource Responsibilities / Accountabilities:
- Advises business and other groups on local, national, and international factors affecting the buying and selling of products and services
- Confers with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors
- Develops pricing strategies, balancing firm objectives and customer satisfaction
- Directs the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities
- Evaluates the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections
- Formulates, directs and coordinates marketing activities and policies to promote products and services, working with advertising and promotion managers
- Identifies, develops, and evaluates marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors
- Negotiates contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies
- Uses sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
Minimum Resource Qualifications:
- Bachelor's degree in marketing or equivalent training. 10+ years related experience
- Verbal and written communication skills, negotiation skills, customer service and interpersonal skills
- Expert ability to work independently and manage ones time
- Expert knowledge of principles and methods for showing, promoting, and selling products or services
- Expert ability to develop marketing and pricing strategy
- Expert knowledge of media production, communication and dissemination techniques and methods

Physical Requirements:
In support of the Americans with Disabilities Act, this resource requirements document lists only those responsibilities and qualifications deemed essential to the position.

EEO:

"Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of - Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans."