PorchPass is hiring: Marketing Manager in San Antonio

We are seeking an experienced and results-driven Marketing Manager to lead and execute our marketing strategies. As a Marketing Manager, you will be responsible for overseeing all aspects of marketing efforts, including market research, campaign development, digital marketing, brand management, and team collaboration. Your primary goal will be to drive customer engagement, increase brand awareness, and contribute to the overall business growth.

Key Responsibilities:

· Develop and execute comprehensive marketing strategies that align with business goals and objectives.

· Conduct market research to identify consumer trends, competitors, and opportunities for new campaigns.

· Manage and optimize digital marketing channels, including social media, SEO, email marketing, and paid advertising.

· Create and manage content for marketing collateral, advertisements, websites, and social media platforms.

· Oversee the design, implementation, and analysis of marketing campaigns, ensuring they are on time and within budget.

· Collaborate with cross-functional teams (sales, product, design, etc.) to ensure alignment in messaging and objectives.

· Monitor and report on the performance of marketing campaigns, adjusting strategies as necessary to maximize ROI.

· Manage and lead a team of marketing professionals, providing mentorship and fostering a collaborative environment.

· Stay up to date with industry trends and innovations to continuously improve marketing tactics and strategies.

· Organize and execute events, promotions, and partnerships to enhance brand visibility.

· Develop marketing budgets, allocate resources efficiently, and track expenditures.

· Qualifications:

· Bachelor’s degree in marketing, Business, Communications, or a related field.

· years of experience in marketing or related role, with a proven track record of successful campaigns.

· Strong knowledge of digital marketing techniques, including SEO, SEM, email marketing, and social media platforms.

· Experience with marketing analytics tools and performance metrics (Google Analytics, HubSpot, etc.).

· Excellent communication, leadership, and organizational skills.

· Creative and strategic thinker with the ability to adapt to changing market trends.

· Proficiency in Microsoft Office Suite and marketing software (e.g., Adobe Creative Suite, CRM tools).

· Ability to work under pressure and meet tight deadlines while maintaining attention to detail.

Preferred Qualifications:

· Bachelor’s degree in marketing or related field.

· Experience managing a marketing team or leading cross-functional projects.

· Familiarity with content management systems (CMS) and graphic design tools.