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Certified Employment Group

Digital Marketing Specialist Freelance

Certified Employment Group, Campbell, California, us, 95011


Job Description Job Description

Job Title:

Digital Marketing Specialist (Part-Time)

Job Type:

Part-Time, Project-Based (with potential to transition into a fixed schedule)

Location:

Remote, CA based - must be okay with CA taxes.

Job Summary:

We are seeking a highly skilled and versatile

Digital Marketing Specialist

to help grow and promote our client's business across all digital platforms. The ideal candidate is a self-starter with a strong background in digital marketing, including SEO, PPC, social media, email campaigns, and other marketing strategies. This role will begin as a part-time position, requiring just a few hours a week, with the potential to grow into a more fixed schedule as needs increase.

Key Responsibilities:

Develop and execute comprehensive digital marketing strategies to promote the business and its services.

Conduct SEO research and implement best practices to improve website visibility and search rankings.

Manage PPC campaigns on platforms like Google Ads, monitoring budgets and optimizing for ROI.

Create, schedule, and post engaging content on social media platforms to enhance brand awareness.

Design and execute email marketing campaigns to engage and retain customers.

Analyze performance metrics across all platforms and provide actionable insights for improvement.

Maintain a content calendar to ensure consistency across marketing efforts.

Identify and leverage opportunities on emerging platforms to expand the business’s reach.

Qualifications:

Proven experience in digital marketing, including SEO, PPC, social media, and email campaigns.

Strong knowledge of marketing tools such as Google Analytics, Google Ads, social media platforms, and email marketing software.

Exceptional content creation skills, including copywriting, graphic design, and video editing (preferred).

Analytical mindset with the ability to interpret data and translate it into actionable strategies.

Highly organized and capable of managing multiple tasks simultaneously.

Excellent communication skills and the ability to work independently.

What We Offer:

Flexible, remote work schedule.

Opportunity to grow with the role and take on more responsibilities over time.

A chance to make a meaningful impact by shaping the company’s marketing strategy from the ground up.