SEO Strategist Job at Internshala Trainings in Oregon

About the job:

Key responsibilities:

1. Strategic Planning:
   1. Develop and execute comprehensive SEO strategies aligned with business goals and target audience.
   2. Create SEO roadmaps that include technical, on-page, and off-page optimization tactics.
   3. Plan and manage organic growth initiatives, ensuring they align with brand messaging and overall marketing campaigns.
2. Keyword Research & Content Strategy:
   1. Conduct in-depth keyword research to identify high-value opportunities.
   2. Develop content strategies that focus on ranking for target keywords while delivering value to users.
   3. Collaborate with content writers to create and optimize high-quality, SEO-friendly content, including blogs, landing pages, and website copy.
3. On-Page Optimization:
   1. Oversee the optimization of meta tags, headlines, alt text, URL structures, and internal linking.
   2. Ensure all pages are optimized for target keywords and follow SEO best practices.
   3. Perform regular audits to ensure content is optimized for mobile and voice search.
4. Off-Page SEO & Link-Building:
   1. Design and implement effective link-building strategies to acquire high-quality backlinks.
   2. Identify and establish partnerships with authoritative websites, bloggers, and influencers.
   3. Monitor and evaluate backlink profiles to ensure compliance with Google's guidelines.
5. Technical SEO:
   1. Conduct technical audits to identify and resolve crawlability, indexing, and website performance issues.
   2. Work with web developers to implement structured data (Schema markup), improve site speed, and ensure mobile optimization.
   3. Ensure XML sitemaps, robots.txt files, and canonical tags are correctly set up and updated.
6. Performance Monitoring & Reporting:
   1. Analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
   2. Track KPIs such as organic traffic, bounce rate, keyword rankings, and conversion rates.
   3. Create detailed monthly and quarterly SEO reports, highlighting progress, challenges, and next steps.
7. Competitor & Market Analysis:
   1. Analyze competitors' SEO strategies, identifying gaps and opportunities.
   2. Stay informed about industry trends, algorithm updates, and best practices to maintain a competitive edge.

Who can apply:

1. Candidates with a minimum of 2 years of experience.

Deadline: 2025-02-03 23:59:59

Other perks: Informal dress code, Free snacks & beverages

Skills required: Content Writing, Google Analytics, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Copywriting, Business Analysis, and Effective Communication

About Company:

Rudralife, established in 2001, is a pioneering organization engaged in promoting and creating awareness amongst the masses. Rudralife is the most talked-about organization in print and electronic media. Apart from being the world's leading organization and an authority on Rudraksha, Rudralife also has four registered trade-marked products to its credit. It provides genuine and high-quality Rudraksha beads which have been tested in and certified by an ISO 9001: 2015 accredited laboratory. It is the only organization that is regularly involved in scientific research on this age-old spiritual healing bead. It adopts an expert strategy of recommending Rudraksha to wear, which has resulted in innumerable testimonials to date. Rudrakshas recommended by Rudralife are being worn by eminent professionals, businessmen, industrialists, sportspersons, actors, politicians, and spiritual personalities with excellent results.