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In Touch/Life & Style Associate Social Media Editor
About the position
The Associate Social Media Editor for InTouch and Life&Style is a part-time remote position focused on managing and creating engaging content for various social media platforms. This role is essential for driving traffic to the InTouch and Life&Style websites and enhancing audience engagement through strategic content programming and community management.
Responsibilities
- Support the daily output of InTouch and Life&Style content to Facebook, Instagram, and X to drive traffic back to the sites.
- Work with the Social Media Director to engage and grow audiences across various social platforms.
- Work with the editorial team to prioritize content and strategize best distribution for content.
- Create original content and source UGC content to drive engagement & conversation.
- Assist with community management to drive authentic interactions, maintain brand image and tone across all social platforms.
- Identify trending and viral news to support driving sessions through social platforms.
- Leverage insights to create clever angles and shareable headlines.
- Support content distribution strategies through promotion tactics including repromotion and recycling top posts across platforms.
- Implement new social media tactics and tests.
- Assist with major initiatives as well as day-to-day news operations, video, social takeovers, and more.
Requirements
- Bachelor's Degree
- 2+ years of experience in media and/or publishing.
- Excellent writing skills with a strong command of AP style.
- Demonstrable experience identifying shareable and viral content for a sizeable social media account.
- Strong knowledge of social media platforms and trends.
- Basic understanding of the native tools and insights.
- Experience with social publishing software such as True Anthem, Social Flow, or Dash Hudson.
- Comfortable with Google Suite and/or Microsoft Office.
Nice-to-haves
- Effective communication and experience working across multiple departments.
- Excellent organization and time management skills.
- A blend of collaborative skills as well as being an independent self-starter.
- Flexible and has the ability to shift gears quickly between multiple campaigns and projects.
- Cool under pressure with a pleasant and professional demeanor especially when interacting with talent and celebrities.
Benefits
- Part-time remote work
- Flexible working hours