Highwire PR is hiring: Senior Account Executive, Social Media & Influencer in Lo

Employer Industry: Strategic Communications and Digital Marketing Agency

Why consider this job opportunity:

1. Salary up to $90,000
2. Merit-based bonuses and promotions
3. Hybrid work model to suit your schedule and lifestyle
4. Excellent vacation policy including extended breaks for summer and winter holidays
5. Supportive, nurturing environment with numerous opportunities for learning and growth
6. Dog-friendly workplace with a focus on team empowerment and recognition

What to Expect (Job Responsibilities):

1. Serve as the primary client contact for social media and influencer program deliverables, providing strategic insights and updates.
2. Write and edit compelling, platform-specific social copy for brands, ensuring alignment with client voice and goals.
3. Collaborate with influencers to plan and execute virtual and in-person activations, fostering authentic partnerships.
4. Develop content amplification strategies and manage paid media campaigns to maximize reach and engagement.
5. Analyze performance metrics across social, influencer, and paid channels to refine strategies and recommend improvements.

What is Required (Qualifications):

1. 4+ years of client-facing agency experience or equivalent in social media, digital content, influencer, or paid marketing.
2. Strong organizational skills with the ability to manage multiple clients and projects simultaneously.
3. Deadline-driven, with attention to detail and a passion for continuous improvement.
4. Ability to effectively prioritize responsibilities based on impact, timelines, and client goals.
5. Experience with social media management tools and digital analytics tools is a plus.

How to Stand Out (Preferred Qualifications):

1. Familiarity with social media management tools like Hootsuite, Sprout Social, or Sprinklr.
2. Experience with analytics tools such as Google Analytics, Brandwatch, or Traackr.
3. A growth mindset, demonstrating eagerness to learn and adapt.
4. Previous experience in tech PR or with high-growth technology companies.
5. Participation in professional development opportunities related to digital marketing trends.

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