Zimmer Radio and Marketing Group is hiring: Social Media Specialist in Columbia

Overview: Zimmer Communications is growing! We are looking to add a new social media specialist to our Columbia team. The social media specialist would be responsible for strategically growing Zimmer clients' social media audience and engagement alongside our social media team. Social Media is fun and we have fun doing it! Our Social Media Team is able to be creative and have fun while helping our clients grow with this creative marketing strategy.

Responsibilities:

1. Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
2. Generate, edit, and publish daily content (original text, images, video) that builds meaningful connections and encourages community members to take action.
3. Moderate all user-generated content in line with the moderation policy for each community, when applicable.
4. Create editorial calendars and syndication schedules.
5. Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
6. Collaborate with clients to go over analytics and finalize strategy for social platforms.
7. Work with Zimmer properties to help grow our brands and train our associates.

Requirements:

1. Proven working experience in social media marketing or as a digital media specialist.
2. Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
3. Demonstrable social networking experience and knowledge of social analytics tools.
4. Positive attitude, detail-oriented, customer-oriented with good multitasking and organizational ability.
5. Video production experience is preferred.
6. BS in Communications, Marketing, Business, New Media or Public Relations.

Zimmer Communications is an equal opportunity employer.