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Clayton & Crume

Marketing Manager

Clayton & Crume, Louisville, KY, United States


Who we are Clayton & Crume started with a simple idea: we believe all leather goods should last a lifetime. Were built on the values of hard work, quality products, and honest service to our customers and clients. As part of our team, youll have the chance to put your fingerprint on the brand by creating impactful work while tackling challenges head-on. Youll help us to carve out our place in the market by building relationships with customers and clients, all while offering better, longer-lasting, more durable leather goods. Were looking for a Marketing Manager that will assist in driving our creative and marketing efforts. This is an ideal role for someone early in their marketing career whos eager to learn, contribute to a dynamic team, and play a key role in bringing our brand vision to life. From assisting with campaigns to overseeing day-to-day marketing operations, youll be hands-on in creating impactful work that drives online sales and customer engagement. What youll be responsible for Assist the Marketing Director in planning and executing creative marketing campaigns that reflect our brand identity. Help develop strategies to drive customer acquisition, retention, and long-term loyalty. Support the creation and distribution of content across channels, including email, social media, and website. Collaborate with the product development team on launching new products and initiatives. Assist in refining and maintaining our brand voice through consistent copywriting across all touchpoints. Coordinate photoshoots, video production, and influencer collaborations. Help manage organic social media strategies for platforms like Instagram, Facebook, TikTok, YouTube, and Pinterest. Work with the performance marketing team to optimize ecommerce strategies, including email campaigns and website user experience. Monitor marketing performance metrics and help identify areas for improvement. Stay on top of industry trends and suggest innovative marketing ideas to help the brand grow. What Well Love About You: A creative thinker whos eager to learn and take on new challenges. Passion for storytelling and a strong understanding of branding and visual aesthetics. Organized and detail-oriented, with the ability to manage multiple projects and deadlines. Strong written and verbal communication skills. A collaborative mindset and the ability to work well with others across departments. An interest in data-driven marketing strategies and the ability to turn insights into actionable plans. What Youll Bring to the Table: 13 years of marketing experience, ideally in ecommerce, retail, or consumer goods. Proficiency in social media platforms and an understanding of what resonates with different audiences. Experience with tools like Shopify, Klaviyo, or other email marketing platforms is a plus. A keen eye for detail and a passion for delivering high-quality work. A strong sense of curiosity and a desire to grow professionally. What youll love about us Were an ambitious, driven, fun-loving team that is dedicated to growing a brand we proudly stand behind. We offer the opportunity for you to contribute your talents as a key member of our Marketing team. PTO with additional weeks earned based on service.Health, dental, and vision insurance, along with a fully vested 401(k) match. We love sharing our products, so we encourage our team to put our handcrafted leather goods to use. We also offer exclusive friends and family pricing. We are a group that prioritizes philanthropy through our involvement in local partnerships and charitable causes. We love to celebrate our Kentucky heritage and regularly host events with our partners in the bourbon, tourism, and horse racing industries. Next Steps Submit your resume and any relevant portfolio material to this job posting. AAP/EEO Statement Clayton & Crume does not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.