Marketing Manager Job at Scripts Hub Technologies in Indianapolis

Marketing Manager

We are seeking a highly skilled and motivated Marketing Manager to join our newly established IT services company in Indianapolis. As a Marketing Manager, you will play a pivotal role in developing and executing our marketing strategies to drive growth, increase brand awareness, and generate leads for our innovative IT solutions.

Responsibilities:

1. Develop and implement comprehensive marketing strategies to support the company’s goals and objectives.
2. Conduct market research to identify target audiences, analyze competitor activities, and stay informed about industry trends and best practices.
3. Create and manage marketing campaigns across various channels, including digital, social media, email, and traditional advertising.
4. Collaborate with cross-functional teams to develop compelling marketing collateral, such as brochures, presentations, website content, and case studies.
5. Drive lead generation initiatives through effective content marketing, SEO optimization, and lead nurturing strategies.
6. Monitor and analyze marketing campaign performance metrics, provide regular reports and insights to management, and make data-driven recommendations for improvement.
7. Manage the company’s online presence, including website updates, social media accounts, and online advertising campaigns.
8. Plan and coordinate participation in industry events, trade shows, and conferences to promote the company and generate leads.
9. Build and maintain strong relationships with media contacts, industry influencers, and strategic partners to maximize brand exposure and coverage.
10. Stay up-to-date with the latest marketing trends, tools, and technologies to ensure the company remains at the forefront of marketing innovation.

Requirements:

1. Bachelor’s degree in Marketing, Business Administration, or a related field. A master’s degree is a plus.
2. Proven experience as a Marketing Manager or similar role, preferably in the IT services or technology industry.
3. Strong understanding of digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
4. Proficient in using marketing automation tools, CRM systems, and analytics platforms to track and measure campaign performance.
5. Excellent written and verbal communication skills, with the ability to create compelling marketing content and deliver engaging presentations.
6. Demonstrated project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
7. Creative thinking and problem-solving abilities to develop innovative marketing solutions and overcome challenges.
8. Strong analytical mindset with the ability to interpret data, derive insights, and make data-driven decisions.
9. Collaborative and team-oriented approach, with the ability to work effectively with cross-functional teams and external stakeholders.
10. Self-motivated, result-driven, and adaptable to a fast-paced and dynamic work environment.

If you are a passionate marketer with a strong background in the IT services industry, we invite you to join our dynamic team and contribute to our company’s growth. Apply now and help us shape the future of our brand in Indianapolis, Indiana.

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