Deskpro Ltd
At Deskpro, we're revolutionizing the customer support industry with our innovative helpdesk software platform. We empower thousands of companies by providing them with our award-winning customer support software (SaaS) that they use to deliver exceptional customer service.
We're seeking an experienced Content Marketer to join our marketing team and lead our content strategy. Reporting to the VP of Marketing, you'll be responsible for developing and executing a comprehensive content strategy that drives organic growth, establishes thought leadership, and supports our marketing objectives.
What You'll Be Doing:
- Develop and execute a data-driven content strategy aligned with our business goals and target audience needs
- Create and maintain an editorial calendar covering various content formats including blog posts, whitepapers, video content, and social media
- Lead SEO strategy and implementation, including keyword research, content optimization, and performance tracking
- Produce engaging written and video content that resonates with our target audience while maintaining brand voice and style
- Collaborate with product, sales, and customer success teams to identify content opportunities and gather insights
- Analyze content performance metrics and optimize strategies based on data-driven insights
- Manage and grow our blog, ensuring consistent quality and publication schedule
- Develop thought leadership content to position Deskpro as an industry leader