EPIC Health System LLC is hiring: Content and Media Specialist in Southfield

Job Title: Content and Media Specialist

Location: Southfield, MI

We are seeking a creative and versatile Content and Media Specialist to manage and produce high-quality written, graphic, social media, and video content across various platforms. The ideal candidate will have a strong background in content creation, social media strategy, and video production, with the ability to ensure consistent branding and messaging throughout all channels.

• Write engaging and compelling content for all platforms, including websites, blogs, emails, advertisements, and social media, ensuring alignment with the brand voice.
• Create graphics for campaigns and other platforms as needed, maintaining consistent branding and quality.
• Research and implement graphic design trends to keep all materials fresh and engaging.

• Develop and manage a social media content calendar aligned with marketing goals and campaigns.
• Create and schedule engaging content for social media platforms, tailored to the audience and platform.
• Monitor social media trends to inspire innovative and relevant content ideas.
• Actively monitor social media channels daily, responding to comments, interacting with partners, and maintaining engagement with followers.
• Track, analyze, and report on the performance of social media posts, using insights to optimize future content strategies.

• Plan and produce video content for various platforms, including internal use, websites, and social media.
• Develop storyboards and scripts to align videos with the overarching goals and messages.
• Direct and guide on-air talent to deliver engaging and impactful video content.
• Perform post-production editing of videos, ensuring high-quality outputs.
• Optimize and edit videos to meet the specific requirements of different platforms.

Education and Experience:

• Bachelor’s degree in Marketing, Communications, Media Production, or a related field.
• 2-5 years of experience in content creation, social media management, or videography.
• Exceptional writing, editing, and proofreading skills, with the ability to adapt tone and style to different audiences.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva).
• Experience with social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok) and scheduling tools (e.g., Hootsuite, Buffer).
• Strong video production and editing skills, with expertise in software like Adobe Premiere Pro or Final Cut Pro.
• Solid understanding of branding, marketing trends, and audience engagement strategies.
• Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously.

Preferred:

• Familiarity with analytics tools such as Google Analytics, Facebook Insights, and other reporting platforms.
• Basic knowledge of SEO principles and how they apply to content creation.
• Photography skills are a plus.

• Competitive Salary and Benefits: Recognizing your leadership and expertise.
• Collaborative Culture: Work alongside a team of passionate professionals dedicated to transforming patient care.
• Growth Opportunities: Advance your career in a mission-driven organization committed to innovation and excellence.
• Impactful Work: Lead operations that directly enhance the lives of patients and their caregivers.

If you’re detail-oriented, organized, and ready to support exceptional healthcare delivery, we’d love to hear from you.

Apply today to join EPIC Health and help us redefine what’s possible in patient care.

Visit www.epichs.org to learn more.