Public Relations Lead Job at JotForm in San Francisco

ABOUT Jotform

Jotform is a thriving SaaS company based in San Francisco, boasting over 25 million users worldwide. We pride ourselves on our agility, independence, and a fun work culture that empowers everyone to create their own online forms effortlessly. With more than 10,000 ready-made form templates, 100+ integrations, and over 380 widgets, Jotform stands out as a leading online form builder, servicing organizations of all sizes from small businesses to large enterprises. Our mission is to streamline online data and payment collection, ensuring that paperwork never slows anyone down.

ABOUT THE ROLE

As the Public Relations Lead, you will take charge of maintaining and amplifying Jotform's media presence. With features in prestigious publications like Insider, Fast Company, Entrepreneur, Forbes, TechCrunch, and CNBC, your expertise in storytelling and media relations will be crucial to continue this exciting momentum. You should possess a passion for building media relationships and a proven ability to secure impactful placements.

This is an on-site position.

Your key objectives in this role include:

• Utilizing expert storytelling and creative pitches to promote Jotform's products and executive insights in targeted publications.
• Achieving a high volume of placements in tier-one and trade publications, interviews, podcasts, and other media platforms.
• Building and nurturing relationships with reporters, bloggers, and influencers.
• Measuring and reporting on the effectiveness of secured media placements.
• Staying informed about news and tech/software trends, to insert Jotform into relevant discussions.
• Leveraging social media platforms like X (formerly Twitter) and LinkedIn to foster relationships with media and thought leaders.
• Collaborating with third-party agencies (such as Next and Kitcaster) to maximize Jotform's media coverage.
• Preparing Jotform team members and spokespeople for media engagements, which may involve conducting media training and preparation sessions.
• Drafting pitches and commentary for HAROs.
• Reviewing and editing all PR materials, including pitches, media lists, commentary, metrics, award nominations, and press releases.

What do you need to succeed?

• 5+ years of experience in public relations, either in-house or at an agency (experience with software/technology clients is a bonus).
• A solid understanding of journalistic writing and what makes newsworthy content.
• A proven record of securing placements in tier-one and trade publications.
• A high-energy approach with a passion for networking and relationship-building.
• The ability to collaborate effectively and engage with domestic and international teams.
• Exceptional written and verbal communication skills, along with strong attention to detail.
• Familiarity with Public Relations Management (PRM) tools such as Muck Rack and Cision.

About You

• Enthusiastic about learning and staying updated with the latest industry developments.
• Possess strong analytical, critical thinking, and problem-solving skills.
• Desire to make a meaningful impact within the organization.
• Open to feedback, demonstrating a strong work ethic that is both disciplined and resourceful.

Compensation, Perks & Benefits

• Base pay range: $110K to $150K per year, with exact compensation based on skills and experience.
• Comprehensive employer-sponsored medical, dental, vision, AD&D, and LTD insurance.
• Employee Assistance Program (EAP).
• 401(k) plan with a 4% company match.
• Flexible Spending Account (FSA).
• 10 days of annual vacation, plus 12 company holidays, and additional office closure between Christmas and New Year.
• Professional development stipend after one year of employment.
• Monthly commuter benefit stipend.
• Our office is conveniently located on the Embarcadero, featuring stunning views of the Bay!

OUR PROCESS

We appreciate your interest in joining Jotform!

All applications will be reviewed and the top candidates will be selected for the next steps. Due to the high volume of applicants, only those who are shortlisted will be contacted. We carefully consider every application.

If you are shortlisted, we will reach out for a brief screening call to learn more about you. If you don't receive a call, we encourage you not to be discouraged! We receive many applications for each role.

Jotform is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status, or any other characteristic protected by law.