Teradata is hiring: Social Media Strategist in Little Rock

Teradata Social Media Strategist in Little Rock, Arkansas

Our Company

At Teradata, we believe that people thrive when empowered with better information. That’s why we built the most complete cloud analytics and data platform for AI. By delivering harmonized data, trusted AI, and faster innovation, we uplift and empower our customers and our customers’ customers to make better, more confident decisions.

What You’ll Do

1. Be the strategist and executor for the organic social media program of a leading cloud, data, and AI platform.
2. Develop and advance the global social media strategy, aligning with business objectives, marketing initiatives, and content/brand strategy to drive brand awareness, engagement, and growth.
3. Manage and maintain the global social media content calendar, ensuring consistent and timely execution of posts and campaigns.
4. Draft, review, and approve social media content while ensuring alignment with brand voice, tone, and strategic objectives.
5. Lead the planning, execution, and optimization of social media campaigns, from concept to delivery.
6. Conduct ad hoc competitive analysis and social listening to track industry benchmarks and identify best practices.
7. Track and analyze key performance metrics (e.g., engagement, reach, clicks, conversions) for organic posts and campaigns.
8. Create and deliver monthly and quarterly reports, providing actionable insights to improve social media performance.
9. Serve as the primary liaison with senior leadership related to organic social media.

Who You’ll Work With

This role will be part of the Content & Brand Strategy team within the Global Marketing organization. You'll work closely with various teams including Brand Programs, Content Marketing, and Creative Design.

What Makes You a Qualified Candidate

1. 2+ years of experience in social media marketing, 4+ years in marketing overall.
2. Preference for experience in B2B marketing and social media.
3. Bachelor’s degree in business, humanities, arts & sciences, etc.
4. Excellent verbal and written communication skills.
5. Strong organizational abilities and understanding of project management needs.
6. Savvy across digital channels and with various digital asset formats.

What You’ll Bring

1. Ability to craft and execute long-term social media strategies while managing impactful campaigns.
2. Skilled in educating team members on social media best practices.
3. Strong editorial judgment and mastery of voice for brands.
4. Proficient in tracking and interpreting data to improve strategies.
5. In-depth knowledge of emerging social media trends and tools.
6. Able to juggle multiple projects, campaigns, and deadlines efficiently.

Why We Think You’ll Love Teradata

We prioritize a people-first culture because we know our people are at the very heart of our success. We embrace a flexible work model because we trust our people to make decisions about how, when, and where they work.

Teradata invites all identities and backgrounds in the workplace. We work with deliberation and intent to ensure we are cultivating collaboration and inclusivity across our global organization.

We are proud to be an equal opportunity and affirmative action employer.

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