BackwardsLA is hiring: Media Buyer in Fort Wayne
BackwardsLA, Fort Wayne, IN, United States, 46804
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Immersed in digital & marketing growth positions for over 17 years!
About Us:
At BackwardsLA, we're a forward-thinking digital marketing agency dedicated to delivering exceptional results for our clients. We specialize in data-driven advertising strategies that maximize ROI and foster growth. If you’re passionate about performance marketing and have a proven track record of managing successful ad campaigns, we want you on our team! We will be teaching you how to build ads and monitor them.
Role Overview:
We’re looking for a skilled Media Buyer to create, optimize, and monitor ad campaigns across various platforms using Ads Manager. You’ll work closely with our CEO to ensure campaigns are engaging, high-performing, and aligned with client goals.
Key Responsibilities:
- Plan, execute, and optimize paid ad campaigns using Facebook Ads Manager.
- Analyze ad performance metrics and provide actionable insights to improve ROI.
- Collaborate with the creative team to design compelling ad creatives and copy.
- Conduct A/B testing to refine targeting, messaging, and creative strategies.
- Stay updated on industry trends, platform updates, and best practices.
- Manage budgets efficiently to achieve performance goals.
- Prepare detailed performance reports and communicate results to clients or stakeholders.
Qualifications:
- Proven experience managing ad campaigns on Facebook and Instagram.
- Strong analytical skills with the ability to interpret data and adjust strategies accordingly.
- Familiarity with A/B testing, audience segmentation, and retargeting strategies.
- Excellent communication skills and a collaborative mindset.
- Ability to manage multiple campaigns and deadlines simultaneously.
- Experience with e-commerce or lead generation campaigns is a plus.
Ready to Join the Team?
If you’re a creative, results-oriented Media Buyer with a knack for creating impactful ad campaigns, we’d love to hear from you. Click "Apply" and showcase your expertise!
To expedite your application, email the CEO at alex@backwardsla.com with 250 words or more on why media buying is interesting to you, and title the email "Media Buying Is Awesome!"
Seniority Level
Entry level
Employment Type
Contract
Industries
Entertainment
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