Director of Marketing
About the Company
Innovative user research CRM platform
Industry
Marketing and Advertising
Type
Privately Held
About the Role
Join our dynamic team as the Director of Marketing, where you'll have the opportunity to significantly impact our marketing and demand generation strategy. As a key leader, you will be responsible for overseeing all marketing initiatives from conception to execution, guiding a talented team that includes a Content Marketer and a Product Marketer. Your primary goal will be to establish a predictable pipeline and drive revenue growth through innovative demand generation programs.
The ideal candidate will have at least 6 years of experience within a high-growth B2B SaaS environment, specifically in product marketing, demand generation, or content strategy. We are looking for someone with a proven track record of success in leadership roles who excels in meeting key performance indicators related to leads, opportunities, and revenue. Your skill set should include:
- Expertise in demand generation
- Strong leadership and team management abilities
- Collaborative mindset with sales and product teams
- A data-driven and strategic approach to marketing
This position calls for an adaptable and innovative professional who thrives in a fast-paced startup environment. You will be tasked with developing and executing a comprehensive demand generation strategy, mentoring your marketing team, launching and optimizing campaigns, and ensuring alignment with sales efforts for maximum impact on our pipeline.
Travel Percent
Less than 10%
Functions
- Marketing