Marketing Manager Job at CAZA Collective in New Orleans

We are seeking a Marketing Manager to elevate our client's brand presence through innovative marketing strategies and dynamic digital engagement. This role is ideal for a creative and strategic marketing professional with a passion for luxury retail. The Marketing Manager will serve as the key liaison between two existing agents, ensuring seamless collaboration and alignment across all marketing initiatives.

Key Responsibilities

• Campaign Management: Coordinate and liaise with external agencies to facilitate social, digital, and traditional marketing campaigns.
• Content Strategy & Creation: Assist in planning, developing, and managing marketing campaigns across social media and digital platforms.
• Creative Development: Work closely with designers, photographers, and videographers to produce compelling content that aligns with brand aesthetics.
• Social Media Oversight: Actively manage and grow our presence on Facebook, Instagram, IG Stories, YouTube, TikTok, Pinterest, and email marketing platforms.
• Influencer Engagement: Develop relationships with influencers and leverage social media to increase brand awareness and engagement.
• Website & Digital Management: Collaborate with external agencies to maintain the website, optimize imagery, and execute online promotions.
• Community Engagement: Implement strategies to foster meaningful interactions with customers across digital channels.
• Performance Tracking: Define and report key performance metrics (KPIs) related to digital and social media campaigns for the executive team.
• Industry Awareness: Stay ahead of emerging trends by engaging in industry webinars and educational opportunities.

Qualifications & Requirements

• Passion for the luxury retail industry and the ability to elevate brand identity through creative, strategic marketing.
• Strong understanding of social media trends, web metrics, and digital marketing best practices.
• Proficiency in content creation tools such as Adobe Creative Suite, Photoshop, Canva, Lightroom, and InDesign is preferred.
• Familiarity with social media management platforms (Hootsuite, Sprout, or similar).
• Knowledge of Google platforms (Google Analytics, Google My Business) is a plus.
• Strong verbal and written communication skills to effectively collaborate with agencies and vendors.
• Basic photography and videography skills are highly preferred.
• Experience with on-camera or online talent roles (vlogging, YouTube, social media engagement) is a plus.
• Enthusiastic, collaborative, and entrepreneurial mindset with a positive work ethic.

Education & Experience

• 3-5 years of experience in digital marketing, social media management, and content creation.
• Bachelor's degree in marketing, digital media, or a related field, or equivalent professional experience in social/digital marketing.
• Knowledge of traditional marketing channels (OOH, OTT, print, radio, email) is a plus but not required.

Working Conditions/Environment

• Location: Onsite in Metairie, Louisiana.

Benefits & Perks:

• Comprehensive Benefits Package: Including medical, life, and disability coverage, with optional dental and optical benefits.
• Robust 401k Program: With a substantial company match.
• Paid Time Off: Two weeks of vacation (increasing to three weeks with tenure) and five major paid holidays.

Why Join Our Client's Team?

• Competitive Compensation: A structured base salary tailored to your experience and skills, ensuring stability and recognition of your expertise.
• Prestigious Brands: Work with some of the world's most renowned luxury timepiece brands.
• Professional Growth: Access to ongoing training and development opportunities.
• Luxury Environment: Be part of a team that values craftsmanship, precision, and artistry in a stunning, award-winning retail setting.

About the Company: Our client is a leading luxury jewelry and timepiece retailer with a decades-long tradition of excellence and craftsmanship. Known for their commitment to quality and a luxury shopping experience, they partner with some of the most prestigious brands in the industry. Their state-of-the-art facility and dedication to professional development make them a sought-after employer for skilled artisans and watchmakers. #J-18808-Ljbffr