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Embakire

Marketing Director Job at Embakire in Elgin

Embakire, Elgin, IL, US

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Job Description

Job Description
Job Description:

Note& : Candidates must have hands-on experience in digital marketing and be capable of performing the required duties, not just managing a marketing team. Experience in the& architecture, interior design, engineering, or construction industry is required

Role Overview:&
Are you a marketing expert with a passion for technology and innovation? We are seeking a highly experienced& Marketing Director& with 7+ years of experience to develop and execute strategic marketing initiatives that will drive brand awareness, customer acquisition, and revenue growth for Swatchbox and BIMsmith. You will build and lead a team, working closely with cross-functional departments to align marketing strategies with business goals and vision.&
Key Responsibilities:&
  • Strategic Leadership:& Define and execute comprehensive marketing strategies for multiple Anguleris brands, driving global brand recognition and growth.&
  • Brand Development:& Elevate and position multiple Anguleris brands as market leaders in the construction tech industry through targeted campaigns and messaging.&
  • Demand Generation: Lead efforts to create demand for our products through business development marketing campaigns, account-based marketing (ABM), partnership development, and innovative digital marketing tactics.&
  • Team Leadership:& Build and mentor a high-performing marketing team, setting clear goals, ensuring accountability, and fostering a collaborative culture. Delegate where appropriate while also modeling to others how to step in and be a “do-er” to get the job done.&
  • Market Analysis:& Analyze market trends, consumer insights, and competitor activities to drive continuous optimization of marketing strategies.&
  • Collaboration:& Work closely with product teams, sales, and leadership to ensure marketing efforts align with business objectives and customer needs.&
Qualifications:&
  • 7+ years of experience in digital marketing roles, with at least 3 years in a leadership position&
  • Proven experience in driving revenue growth through digital marketing, brand positioning, and demand generation&
  • Strong understanding of digital marketing channels, SEO, SEM, content marketing, social media, and analytics&
  • Exceptional leadership, communication, and interpersonal skills&
  • Experience managing marketing teams and collaborating across departments&
  • Bachelor’s degree in Marketing, Business, or a related field; MBA a plus&
Preferred Skills:&
  • Experience in the architecture, interior design, engineering, or construction industry&
  • Advanced graphic design and creative skills (especially Adobe Creative Suite)&
  • Experience with international marketing and global brand strategies&