Quest Diagnostics
Manager, PR and External Communications (Hybrid)
Quest Diagnostics, Secaucus, NJ, United States
Overview
The Manager, PR & External Communications (Molecular Genomics & Oncology) will help advance the company's external reputation by promoting its innovations, research, people and collaborations through a range of communications programs. This individual will be responsible for building the company's media relations strategy for key clinical solutions and science, especially in the areas of molecular genomics and oncology as well as pharma services. This individual will report to the Executive Director, Corporate Communications, and be based in Secaucus, NJ (hybrid work/home arrangement). Some travel required.
Responsibilities
Education:
While we appreciate and value our staffing partners, we do not accept unsolicited resumes from agencies. Quest will not be responsible for paying agency fees for any individual as to whom an agency has sent an unsolicited resume.
EEO
Equal Opportunity Employer: Race/Color/Sex/Sexual Orientation/Gender Identity/Religion/National Origin/Disability/Vets
The Manager, PR & External Communications (Molecular Genomics & Oncology) will help advance the company's external reputation by promoting its innovations, research, people and collaborations through a range of communications programs. This individual will be responsible for building the company's media relations strategy for key clinical solutions and science, especially in the areas of molecular genomics and oncology as well as pharma services. This individual will report to the Executive Director, Corporate Communications, and be based in Secaucus, NJ (hybrid work/home arrangement). Some travel required.
Responsibilities
- Develop and execute media relations strategy to drive sustained, favorable coverage of clinical solutions in a range of fields spanning genomics and oncology. Includes identifying and developing news concepts, developing compelling "pitches" for journalists and securing news coverage
- Develop thought leadership planks for key business and medical leaders to support range of PR activities
- Reviews the company's scientific research to determine value for media, employee and social comms
- Identify and prepare spokespeople, and manage scheduling and hosting of media interviews
- Secure interviews with company leaders and members of the press at industry events
- Research and write wide range of public relations materials, including press releases, Q&As, Op-Eds, and social media content
- Facilitate legal and other review of a wide range of PR content
- Collaborate with Commercial, Medical and Marketing colleagues to collect physician client and patient stories for various communications purposes
- Provide support for internal communications, crisis communications, issues management and social media
- Assist in managing PR agency partners and other vendors
- Identify appropriate media relations and business metrics and report on results of programs to business, medical and scientific leaders
Education:
- Bachelor's degree is required, preferably in a Liberal Arts, Science, Business Communications or Journalism discipline
- 7-9 years of corporate or external communications experience in an agency or service-related large public company
- PR experience in oncology, pharmaceutical, biotech and/or genomics
- Track record of developing story concepts and securing news coverage, such as for hi-science, advanced medical products/services or industry collaborations
- Ability to translate complex scientific/medical content into accessible prose is a must
- Experience with media outlets focused on genomics, oncology and biopharmaceutical industries
- Proven ability to drive strategies that result in favorable, sustained media coverage for a business
- Strategic understanding of and ability to drive PR and communications, particularly media relations, as a business enabler
- Proactive and self-motivated - committed to delivering results
- Curious - truly likes to learn, with an affinity for medical science and innovation
- Strong interpersonal skills with a demonstrated ability to work well on a team in a matrix organization - Customer focused and collaborative
- Creative and Innovative
- Excellence in written communications; ability to write persuasively and concisely
- Experience coaching senior executives, such as on media relations
- Able to transform facts and data into powerful stories with context
- Detail oriented - understands critical importance of accuracy in healthcare communications
- Able to move quickly managing multiple projects
- Resourceful - figures out how to get things done
- Values continuous improvement and personal and team growth
While we appreciate and value our staffing partners, we do not accept unsolicited resumes from agencies. Quest will not be responsible for paying agency fees for any individual as to whom an agency has sent an unsolicited resume.
EEO
Equal Opportunity Employer: Race/Color/Sex/Sexual Orientation/Gender Identity/Religion/National Origin/Disability/Vets