Apolis
Specialist, Social Media Content Creator Job at Apolis in Arlington
Apolis, Arlington, VA, United States, 22201
Specialist, Social Media Content Creator
Title: Specialist, Social Media Content Creator
Location: Remote
Duration: 09+ Months Contract
Pay Range: $40-42/Hour on W2
Primary Responsibilities
- Social Listening: Perform listening across channels to identify relevant trends and opportunities for content that allows the brands to drive engagement and relevancy.
- Develop and Pitch Creative Ideas: Generate and present innovative concepts for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram that strategically ladder back to brands’ overall strategy and ambition.
- End-to-End Content Creation: Design, produce, edit, and copywrite for all social content across TikTok and Instagram.
- Perform On-Camera: Serve as on-camera talent as needed, bringing energy and engagement to each piece of content.
- Analyze and Optimize Performance: Track content performance metrics and share continuous optimization strategies to garner more engagements, reach, followers, etc.
- Stay Trend-Savvy: Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal.
- Collaboration: Bring forward social led ideas and continuously collaborate closely with Community Manager and brand team to execute strategies.
- Bachelor’s Degree preferred, not required.
- Minimum of 1-3 years’ experience in content creation and/or social media management representing a brand or organization.
- Experience managing or working on baby/kids/family brands.
- Ability to empathize and engage with parents.
- Strong content creation skills that are distinctive and reflect the brand’s strategy and voice.
- Demonstrated ability to think creatively and have a strong understanding of culture.
- Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms – Instagram, TikTok and video editing knowledge required.
- Exceptional understanding of the social media landscape inclusive of Instagram and TikTok.
- Ability to synthesize data to identify insights to inform creative content and opportunities.
- Exceptional communication (written and oral) skills.
- Experience successfully managing multiple projects simultaneously, self-direction, and collaborating successfully with multiple stakeholders and teams.
- Experience using social listening and publishing tools.
- Previous experience working with large brands and partner agencies.
Seniority level
- Entry level
Employment type
- Full-time
Job function
- Marketing, Public Relations, and Writing/Editing
Industries
- IT Services and IT Consulting