Mueller Water Products
Vice-President, Marketing and Branding
Mueller Water Products, Atlanta, Georgia, United States, 30349
Vice President of Marketing and Branding
Please make an application promptly if you are a good match for this role due to high levels of interest.
Location:
Atlanta Company:
Mueller Water Products About Us: Mueller Water Products (NYSE:MWA) is a leading manufacturer and marketer of products and services used in the transmission, distribution, and measurement of water in North America. Founded in 1857, the Company has the expertise and vision to provide advanced infrastructure and technology solutions for transmitting, distributing, measuring, and monitoring water more safely and effectively than ever before. Position Summary: We are looking for a visionary and results-oriented
Vice President of Marketing and Branding
to drive our commercial growth and build on the strength of our leadership brands in the marketplace. This role reports to the Senior Vice President, Sales & Marketing and is based in Atlanta, GA. The ideal candidate: Will bring expertise in both commercial marketing and brand marketing, ensuring our company's story is powerfully communicated across all channels. Is an experienced marketing leader who demonstrates hands-on leadership and stays close enough to the work and team to be valued by the business. Key Responsibilities: Strategic Leadership:
Develop and execute a comprehensive marketing and branding strategy aligned with business initiatives. Collaborate with executive leadership to identify market opportunities and expansion strategies. Build and own the marketing roadmap to drive revenue growth and enhance customer experience.
Commercial Excellence Focus:
Lead demand generation efforts, including campaigns, digital marketing, and trade shows. Partner with the sales team to develop effective go-to-market strategies and customer engagement initiatives. Use data-driven insights to optimize lead generation and retention efforts.
Brand Stewardship and Development:
Oversee brand strategy, ensuring consistent messaging across all touchpoints. Elevate the company’s visibility through thought leadership and content strategies. Develop creative campaigns that resonate with customers.
Hands-On Leadership:
Actively engage in day-to-day marketing activities, ensuring plans are executed effectively. Mentor and grow the marketing team, fostering a high-performing culture.
Market Research:
Monitor industry trends and adapt strategies to maintain a competitive edge.
Digital Marketing:
Develop and execute a comprehensive digital marketing strategy aligned with business goals. Manage brand presence across platforms and oversee website strategy. Leverage analytics tools to track campaign effectiveness.
Qualifications: Bachelor’s degree in Marketing, Business, or a related field preferred; MBA or advanced degree preferred. 10+ years of progressive marketing and brand leadership experience. Must have extensive experience with premium brand marketing strategies. Strong leadership and team management skills. Excellent communication and interpersonal skills. Mueller offers an excellent salary and benefits package including medical and dental insurance, 401K plan with company match, Paid Parental Leave, and more. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other category protected by law.
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Please make an application promptly if you are a good match for this role due to high levels of interest.
Location:
Atlanta Company:
Mueller Water Products About Us: Mueller Water Products (NYSE:MWA) is a leading manufacturer and marketer of products and services used in the transmission, distribution, and measurement of water in North America. Founded in 1857, the Company has the expertise and vision to provide advanced infrastructure and technology solutions for transmitting, distributing, measuring, and monitoring water more safely and effectively than ever before. Position Summary: We are looking for a visionary and results-oriented
Vice President of Marketing and Branding
to drive our commercial growth and build on the strength of our leadership brands in the marketplace. This role reports to the Senior Vice President, Sales & Marketing and is based in Atlanta, GA. The ideal candidate: Will bring expertise in both commercial marketing and brand marketing, ensuring our company's story is powerfully communicated across all channels. Is an experienced marketing leader who demonstrates hands-on leadership and stays close enough to the work and team to be valued by the business. Key Responsibilities: Strategic Leadership:
Develop and execute a comprehensive marketing and branding strategy aligned with business initiatives. Collaborate with executive leadership to identify market opportunities and expansion strategies. Build and own the marketing roadmap to drive revenue growth and enhance customer experience.
Commercial Excellence Focus:
Lead demand generation efforts, including campaigns, digital marketing, and trade shows. Partner with the sales team to develop effective go-to-market strategies and customer engagement initiatives. Use data-driven insights to optimize lead generation and retention efforts.
Brand Stewardship and Development:
Oversee brand strategy, ensuring consistent messaging across all touchpoints. Elevate the company’s visibility through thought leadership and content strategies. Develop creative campaigns that resonate with customers.
Hands-On Leadership:
Actively engage in day-to-day marketing activities, ensuring plans are executed effectively. Mentor and grow the marketing team, fostering a high-performing culture.
Market Research:
Monitor industry trends and adapt strategies to maintain a competitive edge.
Digital Marketing:
Develop and execute a comprehensive digital marketing strategy aligned with business goals. Manage brand presence across platforms and oversee website strategy. Leverage analytics tools to track campaign effectiveness.
Qualifications: Bachelor’s degree in Marketing, Business, or a related field preferred; MBA or advanced degree preferred. 10+ years of progressive marketing and brand leadership experience. Must have extensive experience with premium brand marketing strategies. Strong leadership and team management skills. Excellent communication and interpersonal skills. Mueller offers an excellent salary and benefits package including medical and dental insurance, 401K plan with company match, Paid Parental Leave, and more. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other category protected by law.
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