MSD Malaysia
Associate Director US Oncology Marketing RCC (Alliance)
MSD Malaysia, Lakewood, New Jersey, us, 08701
Associate Director US Oncology Marketing RCC (Alliance)
Is your CV ready If so, and you are confident this is the role for you, make sure to apply asap. Associate Director US Oncology Marketing RCC (Alliance) Apply remote type Hybrid locations USA - Pennsylvania - North Wales (Upper Gwynedd) USA - REMOTE - REMOTE time type Full time posted on Posted 3 Days Ago time left to apply End Date: February 15, 2025 (4 days left to apply) job requisition id R335016 Job Description We are recruiting for an
Associate Director
to work on the US Oncology Marketing team to lead the digital strategy and execution for our company and alliance aRCC (RCC) indication. This role requires a strategic thinker with a strong digital understanding and robust scientific acumen, who can collaborate effectively with cross-functional teams. The ideal candidate will be responsible for driving the digital strategy development, orchestrating digital recommendations, and ensuring the effective execution of digital initiatives. Position Location:
Upper Gwynedd, PA (Hybrid) or REMOTE Initial responsibilities will include, but are not limited to, the following: Digital Strategy Development:
Drive the development of a comprehensive digital strategy to support the growth of the alliance RCC indication in partnership with other members of the brand team.
Customer Adoption:
Orchestrate digital recommendations that encourage customer engagement and progression through the adoption continuum by evolving and executing digital segmentation strategies.
Budget Management:
Ensure the appropriate execution of the digital media budget for the year 2025, optimizing spend across various digital channels to maximize ROI.
Strategic Planning:
Direct the strategic planning of the digital strategy for 2026 as part of the annual brand planning process, in collaboration with our Alliance partners.
Innovation in Digital Tactics:
Drive innovation in digital tactical development to ensure high levels of engagement with our target audience, utilizing cutting-edge tools and techniques.
Synergy Identification:
Identify and leverage synergy areas with the Pan-Tumor and Consumer teams to enhance overall marketing effectiveness and impact.
Identification of clinical data translation into promotional messaging:
Lead the approval process for additional data conforming to FDA-approved labels (CFL) and ensure seamless integration into digital promotions.
Education Minimum Requirement: Required Bachelor's Degree (BA/BS) PharmD (preferred) MBA (preferred) Required Experience and Skills: 1+ year of experience in the pharmaceutical/biotech industry Strong relationship building, problem solving, innovative thinking, teamwork, analytical, and written/verbal communication skills Strength managing complexity and multiple competing priorities and experience with project management Excellent communication skills and an ability to clearly articulate strategic choices, opportunities, and risks. Experience influencing without direct authority and working successfully with cross functional teams Requires up to 25% travel, including some weekends Preferred Experience and Skills: 2+ years of experience in pharmaceutical marketing or direct customer experience Healthcare Provider promotion experience and experience bringing materials through legal, regulatory, and clinical review Experience leading development of strategic/tactical plans and budget management Excels when addressing ambiguity, working outside existing processes or structures Ability to establish networks across stakeholders to drive influence and alignment Test and learn mindset to drive culture of innovation Ability to focus on patient and customer experience while achieving business priorities Committed to applying agile values, principles, and practices Travel Requirements:
25% Flexible Work Arrangements:
Hybrid Shift:
1st - Day Employee Status:
Regular Relocation:
No relocation VISA Sponsorship:
No Job Posting End Date:
02/15/2025 *A job posting is effective until 11:59:59PM on the day
BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day
BEFORE
the job posting end date.
#J-18808-Ljbffr
Is your CV ready If so, and you are confident this is the role for you, make sure to apply asap. Associate Director US Oncology Marketing RCC (Alliance) Apply remote type Hybrid locations USA - Pennsylvania - North Wales (Upper Gwynedd) USA - REMOTE - REMOTE time type Full time posted on Posted 3 Days Ago time left to apply End Date: February 15, 2025 (4 days left to apply) job requisition id R335016 Job Description We are recruiting for an
Associate Director
to work on the US Oncology Marketing team to lead the digital strategy and execution for our company and alliance aRCC (RCC) indication. This role requires a strategic thinker with a strong digital understanding and robust scientific acumen, who can collaborate effectively with cross-functional teams. The ideal candidate will be responsible for driving the digital strategy development, orchestrating digital recommendations, and ensuring the effective execution of digital initiatives. Position Location:
Upper Gwynedd, PA (Hybrid) or REMOTE Initial responsibilities will include, but are not limited to, the following: Digital Strategy Development:
Drive the development of a comprehensive digital strategy to support the growth of the alliance RCC indication in partnership with other members of the brand team.
Customer Adoption:
Orchestrate digital recommendations that encourage customer engagement and progression through the adoption continuum by evolving and executing digital segmentation strategies.
Budget Management:
Ensure the appropriate execution of the digital media budget for the year 2025, optimizing spend across various digital channels to maximize ROI.
Strategic Planning:
Direct the strategic planning of the digital strategy for 2026 as part of the annual brand planning process, in collaboration with our Alliance partners.
Innovation in Digital Tactics:
Drive innovation in digital tactical development to ensure high levels of engagement with our target audience, utilizing cutting-edge tools and techniques.
Synergy Identification:
Identify and leverage synergy areas with the Pan-Tumor and Consumer teams to enhance overall marketing effectiveness and impact.
Identification of clinical data translation into promotional messaging:
Lead the approval process for additional data conforming to FDA-approved labels (CFL) and ensure seamless integration into digital promotions.
Education Minimum Requirement: Required Bachelor's Degree (BA/BS) PharmD (preferred) MBA (preferred) Required Experience and Skills: 1+ year of experience in the pharmaceutical/biotech industry Strong relationship building, problem solving, innovative thinking, teamwork, analytical, and written/verbal communication skills Strength managing complexity and multiple competing priorities and experience with project management Excellent communication skills and an ability to clearly articulate strategic choices, opportunities, and risks. Experience influencing without direct authority and working successfully with cross functional teams Requires up to 25% travel, including some weekends Preferred Experience and Skills: 2+ years of experience in pharmaceutical marketing or direct customer experience Healthcare Provider promotion experience and experience bringing materials through legal, regulatory, and clinical review Experience leading development of strategic/tactical plans and budget management Excels when addressing ambiguity, working outside existing processes or structures Ability to establish networks across stakeholders to drive influence and alignment Test and learn mindset to drive culture of innovation Ability to focus on patient and customer experience while achieving business priorities Committed to applying agile values, principles, and practices Travel Requirements:
25% Flexible Work Arrangements:
Hybrid Shift:
1st - Day Employee Status:
Regular Relocation:
No relocation VISA Sponsorship:
No Job Posting End Date:
02/15/2025 *A job posting is effective until 11:59:59PM on the day
BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day
BEFORE
the job posting end date.
#J-18808-Ljbffr