iHire
Director of Digital Marketing (Hybrid/Remote) Medstaff National Medical Staffing has partnered with iHire to reach top talent for their opening below. Check it out and apply today Qualifications The ideal candidate will have a strong foundation in all areas of digital marketing and the ability to manage multiple projects effectively in a professional services industry. Keen eye for detail and a commitment to delivering high-quality work. Proactive, problem-solving mindset. Thriving in a dynamic, collaborative environment. Strong communication skills, both written and verbal. 3-4 years of experience in digital marketing, with a focus on Marketing Automation, Search, email, social media and content marketing. Ability to multi-task and manage multiple tasks, projects and marketing initiatives for two brands in the professional services industry. Strong content writing skills. Familiarity with digital marketing tools and CRMs (Experience with and as a Salesforce Admin preferred). Experience in working with automated marketing workflows and dynamic content. A good understanding of HTML, CSS, CMS tools, design and branding principles. Proficiency in analyzing digital marketing metrics and translating data into actionable insights including CPL, CPA and CRO. Strong project management skills and the ability to work effectively with all levels of the organization. Creating marketing reports and making recommendations to the senior management team. A collaborative spirit, able to work seamlessly with management and various team members within the organization. Knowledge of SAS platforms is a plus. Responsibilities SEO and PPC. Content marketing. Social media marketing. Email marketing. Audience segmentation. Marketing automation. Online PR. Mobile marketing. Ability to formulate a marketing plan, budget and strategy. Lead generation. Optimizing tradeshows through pre-show campaigns and creating lead generation and rich branding opportunities. Creating and generating various reports and analytics and making recommendations to the management team. Executing and developing execution email and SMS campaigns. Contributing to the creation and maintenance of automated marketing workflows. Participating in the optimization of digital marketing efforts based on performance metrics and analytical insights. Managing technology partners and addressing and resolving any technical or strategic issues. Ensuring data-driven decisions are made to optimize overall marketing effectiveness. Benefits Regular, Full-Time in a hybrid work model, in-office and remote. Salary will be commensurate with experience. A comprehensive benefits package including paid time off, 401K and health benefits. Employment Type: Full Time Salary: $85,000 - $95,000 Annual Bonus/Commission: No Seniority level : Mid-Senior level Employment type : Full-time Job function : Strategy/Planning, Marketing, and Public Relations Industries : Advertising Services, Public Relations and Communications Services, and Market Research J-18808-Ljbffr