Savvy, Inc. is hiring: Retention Marketing Manager Grit Studio Washington DC-Bal
Savvy, Inc., Washington, DC, United States, 20022
Grit Studio is currently seeking applicants for a Retention Marketing Manager, hybrid or remote, to support client services. In this role, the successful candidate will work on various B2C clients, and show a passion for ecommerce, email marketing + LTV best practices, strategy and management. As the Retention and Ecommerce Manager, you will be responsible for developing and executing strategies to optimize customer retention and drive ecommerce growth for our clients. You will collaborate closely with cross-functional teams to implement effective campaigns, analyze performance metrics, and continuously optimize strategies to maximize customer lifetime value and revenue, as well as ensuring that the agency delivers high-quality work that meets the client's needs and expectations.
Responsibilities include, but are not limited to:
- Develop and execute retention marketing strategies to increase customer loyalty, repeat purchases, and customer lifetime value.
- Plan and implement ecommerce growth initiatives including promotions, product launches, and upsell/cross-sell strategies.
- Collaborate with the creative team to develop compelling email campaigns, newsletters, and other retention-focused content.
- Conduct data analysis and leverage customer insights to segment audiences and personalize marketing efforts.
- Monitor key metrics such as retention rate, conversion rate, and average order value; provide regular performance reports and actionable insights to stakeholders.
- Implement A/B testing and optimization strategies to improve email engagement and ecommerce conversion rates.
- Stay updated on industry trends and best practices in retention marketing and ecommerce to ensure competitive advantage.
- Manage relationships with ecommerce platforms, vendors, and technology partners to optimize tools and integrations for client success.
- Measure and analyze campaign performance: Analyze the performance of email campaigns using analytics tools and provide insights to clients to improve future campaigns.
- Business Development: All GRIT employees have a business development goal of bringing in 5 warm leads quarterly to support company growth goals.
We are looking for candidates who:
- Can produce “client ready” work and understand the importance of detail-oriented accuracy.
- Take ownership over tasks and deadlines / work independently.
- Are comfortable in client-facing interactions.
- Are receptive to feedback and apt to find solutions.
- Are super proactive, productive, and take initiative.
Expectations & Qualifications:
- 5+ years professional experience in email marketing, SMS marketing, and retention for B2C brands.
- Expertise in Klaviyo email marketing and SMS platform, and integrated partner platforms.
- Expertise in Shopify ecommerce platform and others.
- Experience in luxury beauty, retail, wellness, or fashion preferred.
- Ability to iterate quickly and collaboratively in a fast-paced environment.
- Strong communications and collaboration skills, including a client-driven approach with a can-do attitude.
- A team player with exceptional organizational and technical skills.
- Applicant must be able to work individually.
- Applicant must be very punctual, detail-oriented, organized, and reliable.